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Words Are No Longer Enough … The Future Is Video
Vignette’s Guy Westlake explains why the Internet really is the new television.
moreNorth and South: The UK Digital Media Divide
Recent research has highlighted a clear regional split across the UK in the use of online media as a business tool. New Media Knowledge spoke to some regional players from the four corners of the country to get a true reflection.
moreWho is Here to Learn?
As part of the research “Who is here to learn?” The role of the New Media Knowledge network in the digital media sector, NMK set up an online survey to find out people’s views on NMK.
moreMarketers Cautious Over Social Media Spend
Social media marketing has been high on the agenda for many communications experts. Most marketers can see how the Internet has revolutionised the way the general public communicates, but many are still unsure whether they can leverage this technology to push brand messages.
moreMobile Surf's Up
The mobile Web has long been thought of as the next step for the Internet. Location-based services, micro communications and instant picture sharing could potentially revolutionise the way the public interacts with the Web and the way they communicate with each other.
moreThe Digital Savvy Customer
A report by consumer and media research company, Scarborough Research has revealed that nearly 6 per cent of the US population are leading edge consumers.
moreMobile Shopping Finally Here?
According to figures from Juniper Research's Mobile Web 2.0: Leveraging Location, IM, Social Web & Search report, mobile 2.0 applications currently generate $5.5 billion. With the sum expected to rise to $22.4 billion by 2013, businesses are unsurprisingly looking to target this lucrative market.
moreMobile Forecast
There are nearly four billion mobile phone handsets in use worldwide, roughly four times more than the number of computers. As handsets become more advanced, it seems an obvious route for operators to look at revenue streams other than voicecalls.
moreThe Winners
Many thanks to everyone who took part in the NMK survey over the last month. The quality of the response was extremely high with some very good ideas for future development, events and courses. And the winners, selected randomly from all the responses that included contact details, are...
moreOnline TV set for Success
Legitimate online TV and video services are set to generate revenues of $7.9 billion worldwide by 2013, according to a report by Informa Telecoms & Media.
moreSocial Network Privacy Fears Exaggerated
Despite the initial clamour, and concern, about employers using social networking sites to aid recruitment, new research has shown that three in four employers actually avoid using the likes of Facebook when sizing up potential candidates.
moreOutside the Box
As mobile technology becomes more advanced, users are becoming less reliant on carriers for accessing content, according to a new report. The survey, Mobile Content Survey Results by ABI Research showed how mobile users are turning to a variety of sources, such as the web and their own personal collection to upload content onto their mobile phones.
moreBusinesses Fail to Target Older Internet Users
Businesses are missing out on a potentially lucrative market by not targeting Internet users over the age of 34, according to new research.
moreAmericans Turn to Web for News
A survey has revealed that the American public is shunning traditional media such as newspapers and TV as their primary source of news. The Internet has become the main channel of information for nearly half (48 per cent) of Americans - an increase of 8 per cent from one year ago.
moreMore Minorities Shop Online
The results of a new study by International Demographics have revealed how the number of purchases made online has increased sharply in US minority groups.
moreFree Downloads Top Mobile Search
Search engines are the home pages of many Internet users around the world - a gateway to the World Wide Web. In the mobile environment, search engines are a good match, catering to those who need instant information. This could be the location of a restaurant, the phone number for the nearest tailor or times for the local cinema.
moreBusinesses Failing to Profit from Web 2.0
With web 2.0 apparently set to revolutionise the business world, new research has revealed that companies are not quite ready to take advantage of social media tools. Tim Hoang reports.
moreBrits to Spend £42bn Online in 2008
Thirteen years on since the first secure online shopping transaction in August 1994, e-retail represents a huge market for British retailers. The IMRG has released its annual statement detailing the current industry trends. Tim Hoang looks at the findings.
moreNearly Half Chinese Youth Addicted to the Internet
A new survey has found that over four in 10 young Chinese admit to feeling ‘addicted’ to the Internet.
moreUK Media Consumption: Report
A new independent report commissioned by financial service company Zurich has identified a number of key trends that are set to radically alter the way in which the media is consumed by the UK population.
moreMore Money for Social Media
A new survey from Prospero Technologies shows that 88% of businesses expect to increase their social media spend in 2008. The companies who responded were set to either increase (58%) or significantly increase (30%) the amount of money they invested in these channels.
moreUps and Downs in Music
Research compiled by eMarketer from recent surveys shows that the total market for music is much larger than it has been historically, but that nonetheless total expenditure on music is considerably lower.
moreComms in 2007
Ofcom’s annual report, The Communications Market 2007, weighs in at over 300 pages, and provides a comprehensive overview of television, radio and internet services.
moreMedia at the Tipping Point
Deloitte’s ‘State of Media Democracy’ survey shows a strong demand for user-generated content, but also considerable cause for celebration among traditional media producers.
moreContent Still King
US trade body the Online Publisher’s Association has introduced new metrics to account for consumers’ behaviour online. Initial results show that content sites account for nearly half of consumers’ time, with that proportion rising on a monthly basis.
moreWeb for Speed; Print for Comfort
A poll conducted by AOP finds that readers prefer online publications to print for speed of access and convenience.
moreYouth News
The New York Times recently reported that the young are forsaking newspapers in droves.
moreUK Internet Trends
The OxIS Internet Trends 2007 report is packed with information about the latest trends and statistics in online behaviour, and is required reading for anyone working in digital.
moreMusic on the Move
The 2007 Digital Music Survey from Entertainment Media Research shows that both traditional and not-so-traditional models for selling music face considerable challenges. However, there are also some surprising opportunities for new revenues.
moreSnakes and Ladders in Social Media
A poll commissioned by search agency Tamar shows how brands might win and lose on social media sites.
moreAd Growth and Change
Spending on online advertising is expected to represent 18% of all UK advertising spending in 2007 — more than double the percentage in the US or in any other European country. That’s according to new research from eMarketer.
moreSwitching Channels
IBM’s End of Advertising research shows that UK consumers are more addicted to the web than to television. However, the influence of advertising on the internet appears to fall behind that of traditional channels.
moreConducting Online Research
An introduction to the principles and practice of designing, delivering and analysing online surveys.
moreTagged events
R&D Tax Credits - What You Can Claim (NMK)
In conjunction with leading R&D tax credit services firm Deloitte, we are holding a seminar on Tuesday 5th July where you will get the chance to hear more about the benefits potentially available to media technology companies.
moreLocation: 01zero-one, Peter Street, Soho, London W1F 0HS.
Price: £20.00
Conducting Online Research
This seminar will provide practical advice and guidance on how to design, commission, manage and apply online research. It will be of practical use for qualitative and quantitative researchers, but also brand owners, managers and planners who rely upon high quality research to underpin their strategies and decision-making.
moreLocation: PSI Conference Centre
Price: £20.00
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