Radio listening figures remain exceptionally high while other media are falling and failing left, right and centre. But the story isn't entirely rosy - younger people are moving away from the medium. Why is that, and how do radio companies innovate to meet the Facebook generation?
moreRingtones, radio and TV audio branding, MP3s and podcasting - yet more ways for brands to connect with consumers. Add the Sony PSP, the PlayStation3 and the XBox360. This event on 23rd February 2006 explored how marketers and brands can use audio as a way to engage and build relationships with consumers in the digital space...
moreThere's no denying the power of sound. It can make us happy, sad, calm, aggravated, horny and humble. This event will look at how marketers and brands can use audio as a way to engage and build relationships with consumers in the digital space...
moreThere?s no denying the power of sound. It can make us happy, sad, calm, aggravated, horny and humble. This event will look at how marketers and brands can use audio as a way to engage and build relationships with consumers in the digital space...
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