New Media Knowledge

Spotlight

Social networking: Effective marketing through online business communities

The seminar is focusing on developing a long-term business relationship with your audience; empowering your customers with the tools to engage with your brand and their industry peers, to create a vibrant online community; improving what you know about your market which means you can deliver better targeted campaigns; and generating revenue by developing a business model around your community.

When: March 3rd, 2010
Location:
Price: £225.00 Reduced to £0.00 if you are eligible for a discount.

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What Happens to Radio?

NMK’s event on Tuesday 27 February attracted a packed room of radio industry professionals, digital media experts and service providers eager to discuss the next stages of this unique medium.

Social Media in Practice: BBC Radio 5 Live

Web publishers and broadcasters always have to look for new and innovative ways to maintain existing audiences and win new ones. When BBC Radio 5 Live realised it was losing listeners to other sources of football-based content it launched a new service to win them back. New Media Knowledge met the people responsible.

YouTube gets into Top Gear

With the BBC launching its own Top Gear YouTube channel, Tim Hoang looks at the reasons for this move into video-sharing sites.

BBC Leads Web TV Market

The success of the BBC’s iPlayer service has led media analyst firm, Screen Digest to revise its usage and data forecasts on the online TV market in the UK.

BBC Innovation Labs: Take Two

The BBC Innovation Labs have been much heralded by NMK, but what do we actually know about what happens if you?re lucky enough to go and what happens if your idea gets chosen? Kathryn Corrick spent time at the London Labs and spoke to Paola Kathuria and Frank Wales of Limitless Innovations to find out more.

BBC Innovation Labs are back

Following the success of pilots earlier this year, the BBC is extending its Innovation Labs programme. Just-b. Productions are delighted to be helping the BBC to deliver this years extended Northern Lab.

Cimex Gains BBC eLearning Projects

Digital elearning specialist, Cimex, has been chosen as one of the external agencies to develop content for BBC jam, the forthcoming free broadband learning space for 5-16 year olds...