Spotlight
NMK on the Internet
The NMK has communities on Facebook, LinkedIn and Twitter. You may join us in these spaces for sharing information and ideas about the digital media and creative industries.
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Blurtit.com benefits from Google AdSense
Blurtit.com operates from rural Norfolk and operates their Q&A Community free of charge for all users, making money only on advertising throughout the site. This method of business has worked well for Blurtit because rather than paying for someone’s help, it acts as a source of information sharing and therefore provides a strong community.
moreTrading Spaces: Exclusive Interview with BT Tradespace
Doing business via social networks is a hot topic at the moment, and the hottest place for small businesses right now is BT Tradespace. New Media Knowledge’s Chris Lee spoke to BT Tradespace’s general manager, Didier Liautaud, to see how far it has come as it approaches its third birthday.
moreViewpoint: Social Media and the Semantic Web
With social media rapidly taking centre stage in marketing directors’ plans for 2010, Mark Redgrave, CEO of OpenAmplify, explains the role he believes the ‘Semantic Web’ will play in social media going forward.
moreMaking Money from Blogs: Interview
In a few short years blogging has journeyed from the reserve of the geek to a cottage industry, turning into a full-time career for many. How can individuals or businesses start making money from blogging? New Media Knowledge went in search of answers.
moreNMK Podcast - Episode 12 - Seat 61
Mark Smith turned his passion for train travel into a full-time occupation by forming the rail information website Seat 61. The site has picked up a number of travel industry awards since its inception in 2001. NMK caught up with Smith, also known as “The Man in Seat 61”, to see how he did it, gain his advice for would-be Internet entrepreneurs and find out why he believes content is king.
moreNMK Podcast - Episode Three - FindsYou
Guy Walker put his two decades of industry experience into forming FindsYou.com, a new website which alerts sellers with suitable buyers through an alert system and enables them to initiate contact.
moreOparla Brings New Approach to Search Space
A new search engine has been launched which promises to pay users to use its service to search. Although currently in Beta, New Media Knowledge took a look at Oparla.com and assesses its prospects in a tough market.
moreDigital Hotbeds: Go West – the Rebirth of Bristol
In the latest instalment of its tour around the UK in search of digital innovation, NMK's Chris Lee headed west to visit an unsung corner alive with ideas: Bristol.
moreCase Study: Building a Web Business from Scratch
Radio Lingua is an e-learning languages resource which has seen more than 30 million downloads of its podcasts since its launch in late 2006. New Media Knowledge spoke to the founder to find out how language learning online helped him give up the day job.
moreIT “Highly Valued”, But Not a Major Contributor to Innovation - Business
A survey has found that IT, while being “highly valued” by businesses, is not seen as a major contributor to innovation by most senior execs. New Media Knowledge wanted to find out why and what could be done to change board level minds.
moreClub Class: Mobile Gaming Goes Multi-Player
With the mobile gaming market expected to almost double in size in the next four years, New Media Knowledge caught up with one of the industry’s leading protagonists to talk about multi-player gaming and advertising developments in the mobile space.
moreOut of Time: Print Media’s Rocky Start to 2009
Recent high-profile print media cuts in favour of digital platforms have rekindled the debate over the long-term sustainability of print. New Media Knowledge went to find out what print media can do - if anything - to fight back and maintain editorial quality.
more‘Mega Monday’ Bucks High Street Woes
Monday last week saw record online sales in the UK, as widely predicted. A combination of bargains, increased Web access and poor weather means that, more than ever, UK consumers are buying online. New Media Knowledge spoke to an affiliate marketing firm to see how high street brands can best leverage ecommerce.
moreBusiness Briefing: Where Next for Venture Capitalists?
Despite the economic downturn venture capitalists are still looking at investment opportunities in digital media. New Media Knowledge spoke to one to get the low down on what VCs want.
moreLinkedIn Adds Business Applications
LinkedIn, the social network for professionals, launched its LinkedIn Intelligent Applications (InApps) platform this week, which the company says will make business-focussed applications available to its 30 million-plus users.
moreBusiness Brief: Start-Up Success
Despite stories of economic woe, Barclays Bank still predicts 380,000 business start-ups this year and 350,000 in 2009. New Media Knowledge spoke to one self-starter who aims to build what he says will be the premier social network for entrepreneurs in the UK.
moreOnline Advertising Bucks Flagging Market
The industry received a welcome boost this week with the news that Internet advertising revenues rose significantly in the first half of 2008, despite tough economic conditions. NMK quizzed the industry on what we can expect for the next year.
moreBook Review: Bringing Nothing to the Party
On Amazon, this book is tagged 'liar', 'alcohol', 'sociopath' and 'jail'. But also with 'entrepreneur', 'web 2.0' and 'dotcom'. It should probably also be tagged 'genius raconteur'.
moreBrief encounter: Steve Pammenter, MD, WhiteLabelDating.com
According to dating software company, WhiteLabelDating.com, having a relevant web site will always encourage relevant people to dip their hands into their pockets. We speak to Steve, Pammenter, managing director about profiting from niche.
moreLast Chance for the Digital Mission
Chinwag is working with the DTI to create two 'digital missions' to the US. And tomorrow is your last chance to join them.
moreSocial Networks and Profitability
Despite early promise, a huge question mark facing social networks has been their ability to properly monetise both the huge amount of information they have on their members and their large reach. Although advertising spend on networks continues to grow, it only represents a small percentage of the overall Internet advertising budget. Tim Hoang reports on how social networks are looking to deliver for investors.
moreThe Shrinking Web
With the world currently facing an economic downturn, many are waiting for a second Web bubble to burst. What will come of the huge amount invested in social networks and what will the future landscape of the Web look like?
moreGlass Opens Window of Opportunity
TLEO has launched its new web portal which has been designed by digital communications agency, Glass. Its aim is to encourage businesses to make better use of the London Metropolitan university’s resources.
moreBusinesses Failing to Profit from Web 2.0
With web 2.0 apparently set to revolutionise the business world, new research has revealed that companies are not quite ready to take advantage of social media tools. Tim Hoang reports.
moreBuilding a Business on Free
Fantastic. Prince gave away his new CD for ‘free’ with a national newspaper, former Kinks frontman, Ray Davies, is soon to follow and Radiohead recently invited you, Joe Public, to decide precisely how much (or not), to pay for the digital release of their latest oeuvre, In Rainbows…
moreFOWA: Turn Your App into a Business
Ted Rheingold, the founder of the Dogster and Catster social sites for pet owners, advised delegates at the Future of Web Apps on the teething pains that attend turning a simple gimmick or tool on the web into a full-time job.
moreHow to Attract More Clients
Imagine life with a steady flow of new client enquiries. Every month, interested decision makers make contact with you. They either come recommend by someone who knows you – or they have read your useful, helpful and interesting material. Before they even speak to you, they like what they have heard.
moreBlogs not in the Marketing Mix
A survey from Webtrends shows that few businesses have embraced the ‘push-button publishing’ power of blogs and that email remains the number one marketing tool for firms on the Web.
moreNMK Forum: Nic Brisbourne
Keynote speaker Nic Brisbourne addressed the topic ‘Web Business Models that Work’, introducing a number of ideas for monetising internet sites and services.
moreNMK Forum: The Upstarts
The second panel of the day concerned new internet start-ups, the prospects for their longevity and the difficulties faced by them.
moreDelivering a Winning Business Pitch
After a business plan has been written, the next stage often involves pitching the plan to prospective investors. The following is a list of tips to maximise your chances of success when pitching to investors.
moreNew Ideas in Big Business
Business software providers IBM Lotus, SAP and Oracle have each announced the adoption of Web 2.0 features through new products and add-ons to their current offerings.
moreSmall Business; Global Reach
Consumers are increasingly looking for the experience of buying from a small business, not a global superbrand. A new venture answers the challenge by offering the customers the chance to participate in the creation of a new single malt whisky.
moreStarting a new business? Get planning
A strong business plan is essential to launching a new business. Andrew Gleeson offers his top ten resources in the UK to help you get it right...
moreTop 10 Business Plan Mistakes to Avoid
The importance of business planning is widely documented; however, guidance as to what constitutes good business planning is less clearly defined. Alan Gleeson aims to redress that imbalance by describing 10 of the most common mistakes that occur in business plans...
moreWhy Transparency Is Good For Business
For years the creative services industry has shielded its eyes to account management practices. But one thing is becoming increasingly apparent - client transparency is good for business, says Marcus Leathwood...
moreDawn Of The RSS Age
Momentum is building for delivery of news and other content by RSS. Mark Rogers looks at the workings and business potential of what some are calling the biggest thing since the invention of the web browser...
moreOxford Uni Business Plan Prize
Expanding businesses in - and those hatching a plan to enter - the digital technology and design sectors have a new opportunity to raise investment capital, in the shape of this business plan competition...
moreCould your Business Survive?
Many business owners are too focused on today to give serious thought to tomorrow - especially a tomorrow in which they may not play a part. Stern and Company give the lowdown on how to plan for a future in which you don't feature.
moreIs Your Business Healthy?
Experience shows that following times of growth, a subsequent reversal in fortune can result in widespread business failures. One way of helping to avoid this is to make sure that your business is running efficiently and has good cashflow management procedures in place.
moreStress in Business
Charles Helliwell believes that managing the perfomance of any business is direct consequence of the personality it projects to its staff, customers, partners and shareholders.
moreBetter Business by Design
Natasha Zlobec of Phage on why investment in good design can bring huge commercial benefits for your company.
moreFunding a Digital Media Venture
Investors discuss funding and entrepreneurship in the digital media industries.
moreHow to Win New Business
Advice on the process of generating new business, from identifying leads to convincing potential clients that yours is the right company for the job.
moreTagged events
Drumming up Business - sales tactics for the digital freelancer
The very heart of any digital consultancy or freelancing business is the sales you bring in. You will literally live or die by this. Digital veteran Darren Fell, founder of Pure360.com, freelance advice site FreelanceAdvisor.co.uk and the ground breaking online Accountancy service Crunch.co.uk tells his story of how to sell and really make your business.
moreLocation: 35 Marylebone Road, NW1 5LS
Price: £0.00
Digital Business: India and China
India has over 80 million internet users and nearly 300 million mobile phones in use, China over 253 million internet users and nearly 550 million mobile phones in use. The potential for digital companies in the UK to expand into these markets is enormous.
moreLocation: Sadler's Wells, London
Price: £0.00
EconMusic
EconMusic is a conference focusing on the key strategic issues surrounding the emerging economics of digital music.
moreLocation: Natural History Museum
Price: £0.00
Blogging 4 Business (Retail Events)
Today, enthusiastic bloggers are dictating TV programming in Japan. In the US podcasters and videopodcasters are creating social advertising for major brands. Here in Europe, consumers who have always demanded quality and accountability from the brands they buy are influencing corporate decisions on the highest levels simply by publishing opinions about their likes and dislikes.
moreLocation: Marriott, Grosvenor Square, London
Price: £346.63
Location: The CC Club - Unit 33, The Trocadero, London, W1D 7DH
Price: £25.00
Nirvana Business Development (NMK in the South West)
Want to re-write your business development strategy? Need practical dos and don'ts to improve new business wins? Want to raise your company profile, but dont want to pay huge consultancy fees? NMK's unique Nirvana course is a chance for you to focus on building a better future... And, we are coming to the South West!
moreLocation: Bristol and Plymouth - Venues TBC
Price: £1195.00
Blogging for business
Hitwise will present research findings on the growth of blogs in the UK, how consumers are interacting with blogs.
moreLocation: BSG House, 226-236 City Road, London.
Price: £295.00
Business Development For Agencies
New business is the lifeblood of agencies, ensuring not just growth but opportunities to develop new skills and expand your creativity. It is also one of the most difficult functions to do well...
moreLocation: The Mermaid, Puddle Dock, Blackfriars, EC4V 3DB.
Price: £295.00
Nirvana Business Development (NMK)
Want to re-write your business development strategy? Need practical dos and donts to improve new business wins and raise your company profile, but dont want to pay huge consultancy fees? NMK's unique Nirvana course is a chance for you to focus on building a better future...
moreLocation: University of Westminster, 115 New Cavendish Street, London W1W 6UW
Price: £995.00
Blogging 4 Business
At Blogging4Business, top experts in the fields of marketing, media and blogging practitioners themselves will further clarify this bold new market.
moreLocation: Marriott, Grosvenor Square, London.
Price: £229.13
Nirvana Business Development Programme (NMK)
Want to re-write your business development strategy? Need practical dos and donts to improve new business wins and raise your company profile, but dont want to pay huge consultancy fees? NMK's unique Nirvana course is a chance for you to focus on building a better future...
moreLocation: University of Westminster, 115 New Cavendish Street, London W1W 6UW
Price: £850.00
Marketing Your Business
The secrets of successfuly marketing your business revealed. This evening event tells you how to promote your business to generate leads, bring in work and increase turnover.
moreLocation: PSI
Price: £20.00
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