Behavioural Targeting - the saviour of internet publishing or the death of privacy? Our panel debates the benefits, drawbacks, options and threats created by this new path for advertisers.
moreHypertext links are what connects web pages together and are at the very core of the Internet. As they're so important it's essential that your link text is effectively written and displayed - find out how.
moreIn this practical workshop, Ken McGaffin, Chief Marketing Officer of Worktracker.com and Neil Davidson, an experienced advertising and marketing consultant with an MA in Business and Creative Writing, will show how to incorporate keyword research into the creative process. All participants will receive free access to the full Wordtracker database for seven days together with comprehensive course materials.
moreSerco Usability Services is running a one-day course for anyone interested in learning practical techniques for creating user-friendly designs.
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