Behavioural Targeting - the saviour of internet publishing or the death of privacy? Our panel debates the benefits, drawbacks, options and threats created by this new path for advertisers.
moreThe Virtual Worlds Forum offered a wealth of examples of companies doing real business and achieving very credible revenues through virtual worlds. This report covers some of the basics based on presentations from Forrester’s Paul Jackson and Jessica Mulligan of Cyber Sports and Sunflowers GmbH.
moreActually making money from a virtual world offers a number of possibilities, with most businesses opting for one of five business models. A second report from the Virtual Worlds Forum.
moreAccording to new research compiled by eMarketer, virtual worlds are becoming more and more popular with young people.
more