Spotlight
Social networking: Effective marketing through online business communities
The seminar is focusing on developing a long-term business relationship with your audience; empowering your customers with the tools to engage with your brand and their industry peers, to create a vibrant online community; improving what you know about your market which means you can deliver better targeted campaigns; and generating revenue by developing a business model around your community.
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Price: £225.00 Reduced to £0.00 if you are eligible for a discount.
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Content tagged with: journalism
Tagged articles
Citizen Journalism Set For A Boost
With a new range of affordable digital camcorders hitting the shelves this week, NMK takes a closer look at the continuing rise of ‘citizen journalism’.
moreNews Sans Frontières
Overseas visitors to traditional UK media brands outnumber those from domestic sources according to new findings. Tim Hoang reports.
moreHalf Journalists Blacklist PRs
An online survey has revealed that the relationship between the PR industry and the journalist community is more strained than many had thought. Tim Hoang - part of the team that carried out the survey - reports.
moreFlacks Blacked by Hack
The relationship between the world of journalism and public relations was turned on its head after Chris Anderson of Wired magazine blacklisted public relations officers who had sent him press releases which were not relevant. Tim Hoang reports on the fall out and the response from both sides.
moreNMK Forum: Dan Gillmor
Keynote speaker Dan Gillmor spoke on the subject of where we will find the next phase of journalism. His answer was that it was unlikely that this would be from existing media outlets.
moreNMK Forum: Old Guard; New Tricks
The first panel of the day covered the ways in which established media players are working to capture some of the excitement that’s been generated around social media. Ian Delaney reports.
moreTagged events
What Happens to Newspapers?
How can newspapers survive falling circulation figures and spiralling ad revenues? Has new media led to their destruction or can it help to reinvent and rejuvenate the format? Join the debate to learn more.
moreLocation: Lansons Communications, 24a St John Street, London, EC1M 4AY
Price: £25.00
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