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Content tagged with: agencies

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Rough Guide to: Selecting a Social Media Agency

With belts tightened, and so many self-styled social media consultancies out there, how can marketers know who to trust? New Media Knowledge looked at the important things to consider when looking for a social media consultancy.

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Who Should Do Your Mobile Marketing?

Mobile marketing is muscling in on its counterparts. It can deliver fantastic results. Yet there remains some trepidation about it, which is reflected by the small slice of the marketing budget given to the discipline. So what needs to be done to put marketers at ease; should they outsource or insource their mobile B2B and B2C campaigns and data management?

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Internet World: Future of Agencies

A panel discussion at the Internet World show this morning concerned the ways digital agencies might embrace or resist the threats and opportunities of a changing marketplace. Ian Delaney reports.

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