Spotlight
Behavioural Targeting: The Fire and The Fury
Behavioural Targeting - the saviour of internet publishing or the death of privacy? Our panel debates the benefits, drawbacks, options and threats created by this new path for advertisers.
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When: November 25th, 2008
Location: Bath House, 96 Dean Street, Soho, W1D 3TA
Price: £25.00
Location: Bath House, 96 Dean Street, Soho, W1D 3TA
Price: £25.00
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Content tagged with: eyes
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The Eyes Have It
Findings from the Poynter EyeTrack07 research into how people read online and in print discovered that a much larger percentage of story text was read online than in print publications. Ian Delaney reports.
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