Spotlight
Behavioural Targeting: The Fire and The Fury
Behavioural Targeting - the saviour of internet publishing or the death of privacy? Our panel debates the benefits, drawbacks, options and threats created by this new path for advertisers.
moreLocation: Bath House, 96 Dean Street, Soho, W1D 3TA
Price: £25.00
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Content tagged with: strategy
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How to Attract More Clients
Imagine life with a steady flow of new client enquiries. Every month, interested decision makers make contact with you. They either come recommend by someone who knows you – or they have read your useful, helpful and interesting material. Before they even speak to you, they like what they have heard.
moreNGOs must improve web strategies
Blogs, webcasting and online discussion groups are changing the way charities campaign and consult, according to a new report. But the report reveals that there is also a real need for charities to think more strategically about how to exploit other new opportunities presented by online tools
moreDigital Marketing: Focus On Results
To counter the myths about digital marketing and communications AKQA have penned a set of principles illuminating how to approach digital strategy. Here, the first of their '10 Commandments' explores why we should focus on results...
moreDigital Advertising Strategy Countdown
In his overview of the forthcoming Ten Commandments Of Digital Advertising Strategy series of articles, AKQA's Saher Sidhom runs down the complete list. Agree, have a bone to pick or your own commandments to add? Then blog it or comment on the NMK site...
more10 Commandments of Digital Advertising
Digital is finally out of the ghetto. But how can you play to and demonstrate its strengths strategically? Leading agency AKQA outline the 10 Commandments of Digital Strategy in a series of articles for NMK and have launched a blog to discuss the issues...
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Management and Leadership for Creatives - Half Day
Aimed at managers in digital or creative agencies, this new course aims to empower delegates with an improved knowledge of management and leadership tools. It will also provide delegates with a set of practical steps so that they can use put their new knowledge into immediate use.
moreLocation: Imagination, 25 Store Street, London
Price: £110.00
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