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Exclusive Interview: NMK talks affiliate marketing with Alicia Navarro of Skimlinks
Affiliate marketing has enjoyed a rapid rise in recent years as Web publishers seek to monetise their websites and advertisers look for more targeted ad campaigns. One of the rising stars of the affiliate marketing scene is London-based Skimlinks. New Media Knowledge's Chris Lee spoke to its CEO, Alicia Navarro.
moreDNA Test: Exclusive Interview with Imagini
To coincide with the launch of its new widget aimed at enabling bloggers and Web publishers to monetise their sites with behavioural analytics, New Media Knowledge spoke to online profiling specialists, Imagini, about its new e-commerce tool.
moreNMK Podcast - Episode Four - Tagman
This week New Media Knowledge talks to Paul Cook, founder and CEO of tag management specialist TagMan. Cook founded the company to help marketers overcome the complex issue of tagging to gain maximum exposure and improve analysis of Web traffic.
moreFestive Seasonal Affiliate Marketing
November leaves are turning, nights are colder and there's that particular scent of marketing in the air. It's making its way onto the internet and the options for smaller players to profit are improving, says Sarah Falcon...
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