Spotlight
Behavioural Targeting: The Fire and The Fury
Behavioural Targeting - the saviour of internet publishing or the death of privacy? Our panel debates the benefits, drawbacks, options and threats created by this new path for advertisers.
moreLocation: Bath House, 96 Dean Street, Soho, W1D 3TA
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What Happens to Newspapers?
With print circulations down and online advertising revenues not matching up to what has been lost in print formats, can the UK's newspapers weather the coming storm? Leading industry figures met at NMK's event on October 28, 2008 to debate the best way forward. Event chaired by Nico MacDonald.
moreBeers & Innovation: VRM
At the next event, we’ll be tackling the topic of VRM, vendor relationship management. Turning traditional relationships between individuals and companies on the their head, VRM promises a future where we’ll decide when and how brands get in touch.
moreBeers & Innovation: Clients in the Wild
What is the role of PR agencies in the wild frontier of the social web? Do traditional PR agencies even have a future as digital agencies and marketing agencies jockey for position to take control of marketing and communications projects? PRs and digital media experts met on November 20 in the twelfth of our Beers and Innovation series of events to discuss the issues. Ian Delaney reports.
moreBuilding a Business on Free
Fantastic. Prince gave away his new CD for ‘free’ with a national newspaper, former Kinks frontman, Ray Davies, is soon to follow and Radiohead recently invited you, Joe Public, to decide precisely how much (or not), to pay for the digital release of their latest oeuvre, In Rainbows…
moreUser Centred Design - Course
In order to make sure your site meets your audience’s needs, you need to start by understanding your audience. This one day course demonstrates a variety of industry-standard tools and techniques that allow you to gain insight into your audience, what they are looking for online, and how to give it to them.
moreBuilding Communities and Networks Online: Level One
This one-day course will provide a thorough introduction to the business and practice of running a community or social network online.
moreThe Facebook Debate
The British Interactive Media Association (BIMA) is organising an event to discuss the latest, greatest social networking site, Facebook, on the 17th October.
moreiDesign - Design for Life
Our world is increasingly filled with wild and wonderful gadgets, new technologies, ground breaking digital services, but what does this really mean for the individual?
moree-Marketing Breeds New Events
The drive towards more Web marketing is heralding a new breed of tailored events for dispersed brand stakeholders and developers. Discover the emerging trend towards tailored, private events for online brand communities...
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