Spotlight
Social networking: Effective marketing through online business communities
The seminar is focusing on developing a long-term business relationship with your audience; empowering your customers with the tools to engage with your brand and their industry peers, to create a vibrant online community; improving what you know about your market which means you can deliver better targeted campaigns; and generating revenue by developing a business model around your community.
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Price: £225.00 Reduced to £0.00 if you are eligible for a discount.
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Content tagged with: culture
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Engaging Audiences for Culture Online
The Digital Horizons 2012 “Engaging Audiences for Culture Online” seminar organised by The South East Media Network explored how both cultural institutions and publishing companies are using innovative technological ways to engage and re-invigorate audiences.
morei-design 08 - Simon Waterfall
Simon Waterfall, creative director at Poke and former digital chair of D&AD, began the day with a series of questions and observations about the aspects of online media he found frightening and disturbing.
moreContent 2.0: The Invisible Culture
The habits of digital natives came under the spotlight at the Content 2.0 conference on 6th June 2006 when two teenagers took part in a discussion of their attitudes to and use of technologies in their everyday lives...
moreUser Content & Remix Culture
What drives digital activity often differs from what business plans for. Because consumers are people not sheep. Sounds extreme? Look at how remix culture and UGC have driven uptake of broadband & 3G, says Michael Nutley...
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