Radio listening figures remain exceptionally high while other media are falling and failing left, right and centre. But the story isn't entirely rosy - younger people are moving away from the medium. Why is that, and how do radio companies innovate to meet the Facebook generation?
moreThis evening seminar looks at the evolution of text messaging as a marketing tool, focusing on the opportunities and challenges arising from the introduction of Enhanced Messaging (EMS) and Multimedia Messaging (MMS) technologies.
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