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The rapid rise in smart phone adoption has led to an increase in location-based digital services, which could provide massive opportunities, especially on the High Street. Phil Eames is CEO of iome,a British firm which is helping develop this fast-growing market. Here he speaks to NMK about the potential for location-based digital services.
moreA new study has revealed that search engine optimisation (SEO) isn’t just about traffic, but can also impact brands. Tim Hoang reports on how companies should be looking to integrate SEO fully with the marketing mix.
moreDigital campaigns for Levi's, Hitchhiker's Guide To The Galaxy, Absolut Cut, Virgin Mobile and more were unpacked - and the future of digital branding explored - in this NMK event held on 10 March...
moreThere's no denying the power of sound. It can make us happy, sad, calm, aggravated, horny and humble. This event will look at how marketers and brands can use audio as a way to engage and build relationships with consumers in the digital space...
moreGoos Geursen - Goos Geursen Bedrijvigheden: Branding is something we did in flatland. Colby Stuart - Creative Director, Quantum Brands: The Evolution of Branding
moreConsumers make a whole set of assumptions about a brand based on the online experience. This evening event will look at WAP and web developments and explore how that experience can be enhanced...
moreThere?s no denying the power of sound. It can make us happy, sad, calm, aggravated, horny and humble. This event will look at how marketers and brands can use audio as a way to engage and build relationships with consumers in the digital space...
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