A one-day event analysing and celebrating digital interactive media, which provides the main digital focus for the London Design Festival.
Start Time: 9.30am
End Time: 6pm

The UK government has published its action plan for changes to the videogame classification system.
moreThe European Union has given makers, distributors and retailers of videogames two years to come up with an improved code of conduct within the industry. Worldwide videogame sales are expected to reach €30 billion within two years – with the EU accounting for about one-third.
moreWhile once the television was central to home life and ads pushed through the medium were guaranteed to reach a wide audience, the Internet and videogames have made consumers more fragmented and no longer in a central convenient location for marketers. Tim Hoang looks at how advertisers are operating in the videogames space.
moreWith 30mn visitors a month and a third webby award under their belts, Flash games site Miniclip has seen solid growth since 2001. Ian Delaney talks to founder Rob Small to find out the secrets of its success.
moreToday's best computer, video, online and especially MMORPG games actively invite experimentation and exploration and, as a consequence, player's experiences vary enormously. The BBFC's Jim Cliff explores the challenges that these games bring to the regulator and what solutions are being considered.
moreAfter inking a deal with T-Mobile to launch their popular PrizePlay games in the UK, Sennari is now offering website owners the opportunity to earn cash as affiliates by providing free mobile game downloads...
moreAlex Mayhew and Emma Westecott discuss the challenges of developing grown-up, culturally sophisticated computer games.
moreWriting for games is an often-overlooked career path, but it’s a great opportunity for writers who want to flex their creative muscles. It can involve plot development, script-writing, copywriting, dialogue creation, project documentation, humour writing, characterisation and character development and a load of other elements that exercise a writer’s abilities.
more01zero-one and Pixel Lab offer a one off chance for twelve freelancers in the audio visual industries to 'Get into Games'. This high powered, interactive four day course is designed for those already working in TV/Film/post production/interactive media who want to move to a different platform or who want to get to the next level.
moreGames design and interaction design have much in common. Both are mature disciplines and address sophisticated human-computer interactions. What can they learn from each other today about story telling, models of interaction, user research and testing, aesthetics, 'learnability' and product development?
moreThe event is designed to showcase serious games and emphasize networking. It is not a set of lectures. More then a dozen serious games developed in the UK and elsewhere will be featured expo style.
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