Spotlight
What Happens to Radio?
Radio listening figures remain exceptionally high while other media are falling and failing left, right and centre. But the story isn't entirely rosy - younger people are moving away from the medium. Why is that, and how do radio companies innovate to meet the Facebook generation?
moreLocation: The Lukin, 4 Conway Street, London W1T 6BB
Price: £25.00
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Winning Over The “Ad-weary”
With research in the US appearing to show that consumers respond increasingly to product placement and word-of-mouth before making purchases, New Media Knowledge's Chris Lee met with an online ad network to discuss how advertisers can use the web to better effect.
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Targeting Customers in the Virtual World
This Workshop covers the practical implications of the E-Commerce Directive, the Data Protection Directive; the Privacy and Electronic Communications Directive, the E-Signatures Directive and the implementing UK legislation.
moreLocation: Kingsway Hall Conference Centre, Covent Garden, Great Queen Street, London.
Price: £411.35
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