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NMK Podcast - Episode Four - Tagman
This week New Media Knowledge talks to Paul Cook, founder and CEO of tag management specialist TagMan. Cook founded the company to help marketers overcome the complex issue of tagging to gain maximum exposure and improve analysis of Web traffic.
moreWinning Over The “Ad-weary”
With research in the US appearing to show that consumers respond increasingly to product placement and word-of-mouth before making purchases, New Media Knowledge's Chris Lee met with an online ad network to discuss how advertisers can use the web to better effect.
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Targeting Customers in the Virtual World
This Workshop covers the practical implications of the E-Commerce Directive, the Data Protection Directive; the Privacy and Electronic Communications Directive, the E-Signatures Directive and the implementing UK legislation.
moreLocation: Kingsway Hall Conference Centre, Covent Garden, Great Queen Street, London.
Price: £411.35
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