Communications have become democratised and where, historically, there might have been a couple of dozen journalists to contact in any given sector, there is now an army of millions of active commentators. The age of reputation management through lunch with the editor has ended.
So is there still an argument for a space for PR in the boardroom? The emergence of new skill sets around search, analytics and social media means that new players are jockeying for position and claim a better understanding of the world of new media communications. Is PR past its prime?
This event will take the form of a debate, although with a tweaked format to allow plenty of audience participation.
There will be partially-free drinking and plenty of space for argument after the debate.
Mike Nutley (Chair) - Editor-in-Chief at New Media Age.
Roger Warner, founder and MD of Content and Motion.
Are you eligible for the discount price? Yes, if you have fewer than 10 employees; are a student, freelancer or unemployed; or work for a not-for-profit or a charity.
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