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This is an eConsultancy Training event.
Event outline:
9.00 – 9.10 Introduction, Craig Hanna, E-consultancy
9.10 – 9.45 The History and Culture of Blogging
Andy Budd - Creative Director, Clearleft
9.45 – 10.30 Hitwise will present research findings on the
growth of blogs in the UK, how consumers are interacting with
blogs, and their demographic profile of visitor. In addition
there will be case studies on widely read blogs to discover what
is driving the growth in visits to this new medium.
Heather Hopkins, Director of research, Hitwise
Coffee and tea
10.45 – 11.45 Corporate Blogging 2.0
Debbie Weil, Consultant and author of The Corporate Blogging
Book / blog www.BlogWriteForCEOs.com.
Copies of her new book will be available at the event.
11.45 – 12.30 How reputation (brand) works online for
corporations, how to measure it, how to manage it, how to
respond to issues.
Mark Rogers, Market Sentinel
12.30 – 12.35 Summary and thanks
The event will be followed by buffet lunch and
networking.
REGISTRATION & MORE DETAILS:
http://www.e-consultancy.com/knowledge/events/1173/blogging-for-business.html
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Blogging for business
Hitwise will present research findings on the growth of blogs in the UK, how consumers are interacting with blogs.
Location
BSG House, 226-236 City Road, London.
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