Latest Articles

The Community Glue

Penny Power, Founder of Ecademy, looks at Community Managers and what they can do to help their Social network survive.

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More Everything - The Ofcom 2008 Report

UK consumers are spending more time on communications than ever before but paying less for the privilege, according to UK telecoms watchdog, Ofcom.

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Parents Fear For Networked Kids

Internet experts have called on social network sites to do more to protect children as a survey reveals that three-quarters (72 per cent) of parents spy on their children.

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• Brief Encounter: Richard Mower, PocketSurfer
• Approaching the Crossover
• The Cleverest Thing That Never Existed
• Book Review: Bringing Nothing to the Party
• Marketers Cautious Over Social Media Spend
• Brief encounter: Steve Pammenter, MD, WhiteLabelDating.com
• Business Sites Handicapping SEO

Related Events

Search Engine Marketing (CIM - Reading)

When: September 26th, 2006
Location: Black Horse Conference Centre, Reading University, RG6 6AQ.
Price: Reduced to £99.00 if you are eligible for a discount.

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Related Articles

• Money Saving Pay-per-Click Tips

  If you’re feeling the pinch and considering cutting back on your pay per click budget, it is possible to shave inches off your current wasted spend without sacrificing your search engine presence completely. Rebecca Appleton of Top Position explains how to make your existing budget a trimmer, leaner prospect with these money saving tips… more

• Search Dominates Advertising Online

  Marketers in the UK are increasing their investment in search marketing, according to a new report by eMarketer. more

• Visibility in Search

  The UK’s small and medium sized businesses are wasting an estimated £3bn investing in websites that are virtually invisible to search engines according to a new report. With nearly 70 per cent of the UK population online, Tim Hoang reports on whether UK firms are missing a potentially lucrative trick. more

• The PageRank Debate

  Google has altered its algorithms with a negative affect on the search rankings of many high profile sites. Google has confirmed that it is is downgrading the PageRank (PR) of any sites that seeks to improve its site ranking through mass link purchase. This has caused many rumblings in the blogosphere - with some questioning the worth of PR. Tim Hoang examines the debate. more

• Keywords and Creativity

  Ken McGaffin and Neil Davidson gave a great seminar here at NMK on the subject of Keyword Creativity. How understanding the way that people are searching for you - and your competitors - might inform what you create for them. more

Search Engine Marketing (CIM - London)

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Why is search marketing now a £1.3 billion industry in the UK alone? How do you ensure that your site is visible to Google and the other major search engines? How can you ensure your Google Paid Search Campaign is working properly?

CIM (Chartered Institute Of Marketing) Presents... Search Engine Marketing

Seminars from the south east region - Communication starts with the receiver

E-connections provides training on all aspects of digital marketing at an affordable price. Past courses have included e-mail marketing, search engine marketing, mobile marketing, On-line advertising, On-line PR, Affiliate Marketing, Legal issues for digital marketers, Marketing to the On-line travel consumer and web copywriting

Programme

8.30 - 9.00 Tea and coffee reception
9.00 - 11.00 Organic Search Engine Optimisation
- Spannerworks

11.15 – 12.30 Paid Search
- Spannerworks

12.30 Buffet Lunch

Overview
Why is search marketing now a £1.3 billion industry in the UK alone? How do you ensure that your site is visible to Google and the other major search engines? How can you ensure your Google Paid Search Campaign is working properly?

These are just some of the questions that will be answered in this fast paced ½ day session from one of the industries leading experts.

Cost: £99 including lunch

BOOK NOW