Industry News | In Practice | The Bigger Picture | Digital Marketing | Your Business | Latest Research

Latest Articles

Uncovering the true value of mobile apps to business

“There’s an app for that” was once a key selling point of Apple’s iPhone range and had organisations scrambling to create them. But studies show that consumers limit their usage to a few core applications and many never get opened. So, what’s the true value of developing mobile apps? New Media Knowledge quizzed one expert for the lowdown. By Chris Lee.

more

Email marketing and social media are top areas of investment in 2012

92% of business plan to increase or maintain marketing budgets in 2012; Data integration cited as top email marketing challenge. By Kara Trivunovic.

more

International remittances sent via mobile handsets to reach $55 billion in 2016 as service use rises

A new report from Juniper Research has found that nearly $55 billion in international remittances will be enabled via mobile devices in 2016, up from less than $12 billion this year. By Windsor Holden.

more

Related Articles

Branded Content Forum (2 days)


When: October 30th, 2006 10:00 to 18:00
Location: The Selfridge Hotel, London, Orchard St, W1H 6JS.
Price: £0.00
Bookmark this article with: Delicious Digg StumbleUpon

Co-creating, owning and controlling content to strengthen the emotional attachment between your consumer and your brand

Co-creating, owning and controlling content to strengthen the emotional attachment between your consumer and your brand.

Two day forum 30th & 31st October 2006

Back by popular demand, this year’s event will bring you the most talked about case studies, the freshest insights and the most action-orientated learning points to help you take your brand beyond standard sponsorship and into new realms of consumer-brand engagement.

www.brandedcontentforum.com

• Cut through the clutter by co-creating engaging content

• Access, entertain and engage your audience by leveraging content across a range of platforms

• Effectively manage the creative process to create explosive content that will drive your brand identity

• Establish impact-focused measurement strategies to monitor your branded content campaigns

• 20+ boundary pushing peers giving you the freshest insights:

In conjunction with Medialink and in association with The Branded Content Marketing Association, this event will also include presentations from over 20 boundary pushing peers including: ITV, Vodafone, Medialink, Virgin Mobile, BT, Ofcom, T Mobile & many more…

Tickets: £1,199.00 + VAT

BOOKING & FURTHER DETAILS:
Book online: www.brandedcontentforum.com
Download: www.centaurconferences.co.uk/downloads/2527.binx
Call: +44 (0) 20 7970 4770
Email: enquiries@marketingweekconferences.com

Location

The Selfridge Hotel, London, Orchard St, W1H 6JS.

51.515575 -0.156736

Comments

You must be logged in to comment.

Log into NMK

Register

Lost Password?

Newsletter


For the latest news from NMK enter your email address and click subscribe: