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Business Briefing: Where Next for Venture Capitalists?

Despite the economic downturn venture capitalists are still looking at investment opportunities in digital media. New Media Knowledge spoke to one to get the low down on what VCs want.

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Social Media in Practice: BBC Radio 5 Live

Web publishers and broadcasters always have to look for new and innovative ways to maintain existing audiences and win new ones. When BBC Radio 5 Live realised it was losing listeners to other sources of football-based content it launched a new service to win them back. New Media Knowledge met the people responsible.

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Conservationists Embrace Social Media

Television is increasingly embracing new media to reach new audiences and add interesting applications. New Media Knowledge talks to the people behind a new online conservation series that aims to raise wider awareness of the plight of endangered species.

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• The Language of the Web
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• Business Brief: Video Advertising Looks to Future
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• Rough Guide to: Social Media and the Law
• Record Visits for UK Blog Sites

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  On May 28, the Consumer Protection from Unfair Trading Regulations 2008 laws will come into force and cause some corporations to reassess their use of social media marketing techniques. more

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  According to research by global information services company, Experian, one of the key trends of 2008 will be the arrival of a new group of individuals with the ability to make or break brands. Fuelled by the Web 2.0 world, the issue for marketers this year will be how they handle these so called ‘super advocates’. more

• A Generation of PRs will Die

  The University of Westminster hosted an evening with Mark Borkowski - the publicist, pundit and founder of the eponymous PR agency - at The Old Cinema, on Regent Street. Never one to shirk from controversy, Borkowski did not hold back on his opinion of what the new digital arena meant for those of us working in the media. Tim Hoang attended the event. more

Online PR (London)

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The ?Internet has changed PR forever? proclaimed a posting in the E-consultancy forum. In this enlightening workshop, an online PR specialist will discuss with you the extent to which this is true.

Online PR: Managing your online reach and reputation

This is an e-Consultancy event

The “Internet has changed PR forever” proclaimed a posting in the E-consultancy forum. In this enlightening workshop, an online PR specialist will discuss with you the extent to which this is true.

They will also guide you through the options to consider when planning an online PR strategy for your key audiences.

WHO IS THE COURSE FOR?
This course is for you if:
- You have a background in offline / traditional PR, but want to know the potential and success factors for online PR
- You work for a PR company company and you want to extend your E-PR offering.
- You are a marketing manager who wants be sure you are maximising the potential and monitoring the downside of online PR.

WHO IS THE WORKSHOP LEADER?
Founder of independent PR agency Immediate Future, Katy Howell’s experience in public relations spans both traditional organisations and new media companies. She is an evangelist for integrated marketing: the right mix of traditional and online PR, to deliver measurable results.

Costs:
£395 + VAT per delegate standard rate
£345 + VAT discounted rate for E-consultancy subscribers and Corporate Members

Bookings & More Details:
http://www.e-consultancy.com/knowledge/events/1089/online-pr-london-training-seminar.html

Location

76 Portland Place, London W1B 1NT.