“There’s an app for that” was once a key selling point of Apple’s iPhone range and had organisations scrambling to create them. But studies show that consumers limit their usage to a few core applications and many never get opened. So, what’s the true value of developing mobile apps? New Media Knowledge quizzed one expert for the lowdown. By Chris Lee.
more92% of business plan to increase or maintain marketing budgets in 2012; Data integration cited as top email marketing challenge. By Kara Trivunovic.
moreA new report from Juniper Research has found that nearly $55 billion in international remittances will be enabled via mobile devices in 2016, up from less than $12 billion this year. By Windsor Holden.
moreThe Royal Botanical Gardens at Kew has embraced digital technology to make the experience of visiting the gardens that much more enjoyable and educational for visitors of all ages. New Media Knowledge’s Chris Lee talked with Kew’s Director of Digital Media to find out more. more
A website is a living thing that needs TLC - Tender Loving Care - for it to grow. All too often we see sites launched with a huge amount of backing and resource; only to be left to wither and die through neglect soon afterwards, writes James Varga more
The paltry trickle of traffic on many UK government sites is partly down to lack of search engine marketing, says Warren Cowen of Greenlight... more
Why do so many companies loathe their website and mutter darkly about the people who created it? A remedy can be found in a clearer understanding of your business, says John Odell... more
Advice for clients on the steps to take before signing a contract with a web developer or interactive agency. more
If you've recently started using CSS, and you're wondering how to use it to its full advantage then this advanced one day workshop is for you.
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