“There’s an app for that” was once a key selling point of Apple’s iPhone range and had organisations scrambling to create them. But studies show that consumers limit their usage to a few core applications and many never get opened. So, what’s the true value of developing mobile apps? New Media Knowledge quizzed one expert for the lowdown. By Chris Lee.
more92% of business plan to increase or maintain marketing budgets in 2012; Data integration cited as top email marketing challenge. By Kara Trivunovic.
moreA new report from Juniper Research has found that nearly $55 billion in international remittances will be enabled via mobile devices in 2016, up from less than $12 billion this year. By Windsor Holden.
moreAs part of the research “Who is here to learn?” The role of the New Media Knowledge network in the digital media sector, NMK set up an online survey to find out people’s views on NMK. more
The inaugural NMK podcast from our Content 2.0 conference held at the RSA in London on 6th June 2006 has gone live. Hear the keynotes, debates and forum sessions that explored how we will search for and market content in the age of social networks, user-created content and disruptive technologies... more
The UK new media industry may have an international reputation for creative and technical excellence, but how can companies translate this into export earnings? Our survey outlines key trends and opportunities... more
NMK runs a series of regular courses on a range of industry skills. Their frequency can be upped according to demand. Register your interest for any course here... more
Let's face it, some people dream of public humiliation. Look no futher! Get along to the joint NMK & Chinwag Quiz and roll up your sleeves for the bare-knuckle fight of the season. Flex that brain for glory, or prepare to wallow in shame. New media history is the topic, and the prizes are too desirable to mention...
Location
The Bell & Compass (downstairs bar), 9-11 Villiers St, Charing Cross, London WC2N 6NA.
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