Despite the economic downturn venture capitalists are still looking at investment opportunities in digital media. New Media Knowledge spoke to one to get the low down on what VCs want.
moreWeb publishers and broadcasters always have to look for new and innovative ways to maintain existing audiences and win new ones. When BBC Radio 5 Live realised it was losing listeners to other sources of football-based content it launched a new service to win them back. New Media Knowledge met the people responsible.
moreTelevision is increasingly embracing new media to reach new audiences and add interesting applications. New Media Knowledge talks to the people behind a new online conservation series that aims to raise wider awareness of the plight of endangered species.
moreSpending on online advertising is expected to represent 18% of all UK advertising spending in 2007 — more than double the percentage in the US or in any other European country. That’s according to new research from eMarketer. more
David Reilly of Barracuda Digital shares some tips on using video content to boost search rankings. more
The union of online cinema, P2P culture and new methods of PR gains momentum with the launch of a new website and movie service DeathToHollywood.com. But what does "free cinema" offer to its producers? more
Why do so many companies loathe their website and mutter darkly about the people who created it? A remedy can be found in a clearer understanding of your business, says John Odell... more
As we consider the current trends in interactive media, we look back to the last ten years - what worked, what didn't, and what could still happen? Michael Nutley believes that the promises being made for broadband now are very similar to those being made for the narrowband Internet. Should we believe them? more
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