“There’s an app for that” was once a key selling point of Apple’s iPhone range and had organisations scrambling to create them. But studies show that consumers limit their usage to a few core applications and many never get opened. So, what’s the true value of developing mobile apps? New Media Knowledge quizzed one expert for the lowdown. By Chris Lee.
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Moshi Monsters, the popular free online game for children, passed the 1.5 million user mark this month. New Media Knowledge met the people behind it to find out the secret to its success. more
This month saw the launch of the UK’s first social network for bingo players. New Media Knowledge went in search of a full house. more
With the mobile gaming market expected to almost double in size in the next four years, New Media Knowledge caught up with one of the industry’s leading protagonists to talk about multi-player gaming and advertising developments in the mobile space. more
The ‘casual gaming’ industry is one of the fastest growing sectors in new media. New Media Knowledge’s Chris Lee caught up with one of casual gaming’s leading protagonists to talk about the industry and why they believe it is recession-proof. more
The event is designed to showcase serious games and emphasize networking. It is not a set of lectures. More then a dozen serious games developed in the UK and elsewhere will be featured expo style.
Location
The Dana Centre, Science Museum, 165 Queen's Gate, South Kensington, London
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