The Daily Telegraph is in the middle of a 20-week serialisation of an online book created by author Alexander McCall-Smith, his first such project. New Media Knowledge caught up with the organisers to discuss ‘Corduroy Mansions’.
moreGoogle has announced it will incentivise advertisers on its video properties as well as launching research programmes into how Web users consume Internet video material. New Media Knowledge spoke to a number of industry players to gauge their views on where the video advertising market is going.
moreA social network aimed at providing information for ex-pats living in London has been established. New Media Knowledge met the site’s co-founder to find out more.
moreLike Shakespeare, new media loves new words. Roger Horberry explains what business can learn from the Bard. more
Games are becoming a powerful and credible media force. But should brands invest now or wait until further research has been done? Ian Delaney reports. more
"Keyword Creativity" is the process of understanding customer behaviour through keyword research and using the insights gained to drive the creative process. Ken McGaffin explains. more
Podcasting is becoming an attractive business proposition, both as a revenue-generator and a medium to promote existing businesses. Cynthia O'Murchu reports. more
Choosing the right company to entrust your domain name registrations is vital. There are literally hundreds of companies offering domain name registration services, but how do you know how reliable they are? Dickie Armour suggests a checklist to help with your decision. more
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Business to Business marketing seminarLocation
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