Industry News | In Practice | The Bigger Picture | Digital Marketing | Your Business | Latest Research

Latest Articles

Instagram ads to expand beyond US. Here are some top tips for marketers

Photo app Instagram announced recently that it is to expand its ad offering outside the US and into Canada, the UK and Australia. So what are the learnings that organisations can learn from the first iteration of Instagram ads? New Media Knowledge sought the advice of brand planner Shane O’Leary to learn more. By Chris Lee.


How to make the most of Facebook’s latest Pages change

Facebook has changed the layout of its business Pages. New Media Knowledge caught up with integrated marketing experts Collider to learn how brands can make the most of the changes. By Chris Lee.


Usability explained: Examples and advice for successful user guidance

FACT-Finder’s Marino Casucci shares advice on best practice for creating successful user guidance in your online shop.


Related Articles

Internet Leaders Dinner: Living in a Mobile, Ever-Connected World with Shop Direct

When: March 6th, 2013 18:30 to 22:00
Price: £95.00
Reduced to £0.00 if you are eligible for a discount.
Bookmark this article with: Delicious Digg StumbleUpon

More than a third of visits to the Shop Direct websites have come from a mobile device or tablet, as a result customers have become more connected to the brands in the past few years than ever.

At this digital dinner Jonathan will talk to us about what mobile and tablet shopping has meant for Shop Direct and what the future holds for consumers across the platforms and staying connected around the clock.

Jonathan Wall, E-Commerce Director, Shop Direct Group

Jonathan Wall began his e-commerce career at Dabs when, in September 1999, the decision was taken to transform the IT catalogue mail order business. Jonathan and his team were instrumental to the success of and helped the business to become one of the UK’s first and most successful pure-play online retailers.

In 2006, was sold to BT Retail and, as marketing director, Jonathan helped with the integration of the business into BT and the transition of the BT Shop onto’s e-commerce platform.

Jonathan left in September 2008 to become CEO at, one of the UK’s leading online florists. With 900 member florists across the UK offering same-day delivery of flowers and gifts, Flowers Direct is on its way to being established as a strong challenger to the established hierarchy in the floral sector and, during his time there, Jonathan oversaw a business transformation that included a new business and e-commerce system and the overhaul of the product offering.

In April 2010, Jonathan took on the role of Group e-commerce director at Shop Direct Group, the UK’s leading online and home shopping retailer, with brands including, Littlewoods and isme. With control of the commercial performance of the group’s digital presence, Jonathan’s expertise is being used to drive new visitors to the web and mobile sites, optimise the sites and improve conversion rates and visitor journeys.

Since Jonathan joined Shop Direct Group, online sales have grown to 75% of the company’s revenue. In the last year alone, traffic to the Group’s mobile sites has increased by 250% and 20% of all online transactions are now completed via mobile devices.


Elysee Restaurant

13 Percy Street,

W1T 1DP London

United Kingdom

Link for registration:  



Comments and trackbacks are closed.

Log into NMK


Lost Password?


For the latest news from NMK enter your email address and click subscribe: