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How can wikis, blogs, social networks, virtual worlds and other web 2.0 tools become more than interesting technology? How might a 'read/write web' create new and innovative ways for charitable and campaigning organisations to work internally, to communicate and to engage? April's Beers and Innovation looks at the ways in which technological progress can and does lead to better work, and ultimately, we hope, a better world.

We'll be looking at the way in which new tools change the way in which organisations work together, with supporters and with third-parties. Our session will take examples of the excellent work done in UK charities and campaigning organisations. We'll examine the utility of new technologies, the ways in which they can lead to better communication, better understanding and better opportunities for action.

Do the tools you use dictate the nature of your organisation and its capacity to generate excitement and involvement? If so, which tools are most apt for which purposes? Are Web 2.0-based campaigns and organisations fundamentally different from their Web 1.0 antecedents?

Who should attend:
This session is relevant for charities, campaigning organisations, public sector bodies, creative and digital agencies, and anyone interested in how technology intersects with society.

Further Reading:

• Social Software for Social Change
• Web 2.0 and the New Corporate Watchdogging
• Charity goes Web 2.0

The Panel

Chair: Kathryn Corrick, new media consultant and freelance editor. Kathryn has worked with companies ranging from Handbag.com to usability specialists, ReadSpeaker, as well as recently acting as editor for NMK. Prior to working as a consultant Kathryn was online manager for the New Statesman where she was responsible for all digital publications and operations as well running their New Media Awards.

Steven Buckley is a senior manager at Christian Aid and also teaches Podcasting to other charities and NGOs. Steven has championed Web2.0 technologies at Christian Aid and introduced new ways of information sharing and collaboration throughout the organisation. He also has responsibility for the PressureWorks site.

Tim Malbon is Creative Director of leading London-based digital media consultancy Interesource. He led the group that created DogsTrust's DoggySnaps photo-sharing website and works with other charities including Terrence Higgins and RNID as well as The Telegraph, Reuters, The Mirror, and NatMags.

Rob Purdie is a project management consultant and the founder of Important Projects, a "not-for-much-profit" organisation providing project management consulting and training services to social change organisations.

Venue link: CC Club

Payment by credit card only.

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