A decade ago, the music world was reeling from the effects of Napster, the file-sharing website which was shut down amid growing legal battles. Apple’s iTunes service provided a solid income stream for labels and a user-friendly experience for consumers. By Gregory Mead.
moreFour in 10 (39%) finance directors cite ‘opportunity to exaggerate experience/skills’ as the main reason for lack of trust. Experience (65%), references (38%) and education (37%) deemed the most important elements in a LinkedIn profile. Directly received employment applications considered more trustworthy than LinkedIn profiles. By Phil Sheridan.
moreA pioneering neuro science study of social TV viewers by MEC Australia and the country’s biggest TV network has revealed that interacting with social media while watching television drives a 9% increase in program engagement. By James Hier.
moreAt the Mobile World Congress, the UK broadcaster unveiled plans to launch several new mobile applications, showcasing its news, sport, and TV content. The BBC News app will arrive first, with the iPhone version leading the way in April.
moreInteresting article on The Economist
moreBenjamin Dyer, director of product development at ecommerce supplier Actinic, reflects on the reality of that most elusive of future technologies: mobile commerce. more
With the unveiling of Rightmove’s iPhone app, Sarah Beeny’s new website and the launch of a semantic search site, Gartoo, the competitive UK online property market is hotting up. New Media Knowledge went prospecting for answers on where it’s heading. more
The rapid rise in smart phone adoption has led to an increase in location-based digital services, which could provide massive opportunities, especially on the High Street. Phil Eames is CEO of iome,a British firm which is helping develop this fast-growing market. Here he speaks to NMK about the potential for location-based digital services. more
Mobile TV and exploiting the opportunity. What does convergence mean for the creativity of branded content projects?
Location
The Arts Club, Dover Street, London.
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