Latest Articles

Anticipation for new Xbox builds – sparking more social media buzz than Galaxy S4 and Facebook ‘phone’ combined

The new Xbox gaming console, which will be unveiled today, has produced 66,000 more online conversations than the Samsung Galaxy S4 and the Facebook phone operating system combined, in the month leading up to its launch, according to global social media monitoring software provider Synthesio. By Catriona Oldershaw.

93 Percent of consumer magazines surveyed in the U.K., U.S. and Germany have yet to offer brands complete cross-platform digital experiences

A new report from the Brand Perfect™ initiative by Monotype Imaging Inc. reveals the need for brands and technology providers to collaborate with global publishers, enabling all parties to harness the growth opportunities that a “cross-platform” approach to advertising could bring. By Neil Ayres.

Using the image to tell a story

The rise and rise of Instagram and Pinterest, coupled with an increased focus on images within content marketing, means brands have to think carefully about their image stocks. New Media Knowledge asked the experts for tips. By Chris Lee.

• Five Internet mega-trends
• PR industry “growing up” on thorny issue of measurement
• Is the UK tech sector running scared of Google retribution?
• Digital channels will help mainstream music capture emerging markets
• More than 8 in 10 finance directors question the trustworthiness of Linkedin profiles
• Social TV: A World-First Study
• Tech Start-ups – Have you taken full advantage of your new business structuring?

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