Latest Articles

Cancer Research UK turns to the cloud to raise funds

Cloud computing has landed in the “third sector” - charities. New Media Knowledge took a close look at how Cancer Research UK is using “software as a service” to raise both awareness and funds, plus spread its message further via social media. By Chris Lee.

Apple ousts LG as third largest mobile phone vendor by volume following 4Q11 results

Comment from Malik Saadi, Principal Analyst at Informa Telecoms & Media on mobile phone vendors' 4Q11 results.

Channel 4 Education launches SuperMes

Channel 4 Education has just launched SuperMes, an online drama played out by virtual actors – a tale of four extraordinary folks and their triumphs and tragedies, as they learn how to be stronger and more resilient people. SuperMes has been created by content design company Somethin’ Else in collaboration with US-based games publisher Electronic Arts and uses The Sims™ 3as its platform – a virtual studio and soundstage. By Victoria Hartley.

• Uncovering the true value of mobile apps to business
• Email marketing and social media are top areas of investment in 2012
• International remittances sent via mobile handsets to reach $55 billion in 2016 as service use rises
• How apps are changing the way people make business and marketing decisions
• The DIY University or Business School: how to build your own agile learning experience with social media
• DWPub releases new ‘Social media in the public sector’ whitepaper
• Using digital marketing to target local audiences

Related Articles

• Come On In

  Colin Reeves of Viralfever provides an introduction to what he believes is the golden age of internet advertising. more

• Music on the Move

  Mobile phone users' worldwide spend on music for mobile devices will reach US$32.2 billion by 2010 according to forecasts from Gartner. more

• Is TV On Demand TV Reinvented?

  Convergence is finally upon us. But the impact on TV is more profound than predicted, with brands, distribution, rights and consumer habits all being disrupted and re-cast. Such are the hallmarks of media in a transitional phase of development, says Michael Nutley... more

• The VOD Era: Can Broadcasters Adapt?

  Video-on-demand throws up some serious challenges to broadcasters. What trends are emerging and what business models will help them survive, asks Michael Nutley... more