Latest Articles
The Community Glue
Penny Power, Founder of Ecademy, looks at Community Managers and what they can do to help their Social network survive.
moreMore Everything - The Ofcom 2008 Report
UK consumers are spending more time on communications than ever before but paying less for the privilege, according to UK telecoms watchdog, Ofcom.
moreParents Fear For Networked Kids
Internet experts have called on social network sites to do more to protect children as a survey reveals that three-quarters (72 per cent) of parents spy on their children.
more- Brief Encounter: Richard Mower, PocketSurfer
- Approaching the Crossover
- The Cleverest Thing That Never Existed
- Book Review: Bringing Nothing to the Party
- Marketers Cautious Over Social Media Spend
- Brief encounter: Steve Pammenter, MD, WhiteLabelDating.com
- Business Sites Handicapping SEO
Related Events
i-design Portfolio Clinic
Location: Queen Elizabeth Hall Foyer, South Bank Centre, London
Price: Reduced to £0.00 if you are eligible for a discount.
Book now for the i-design 08 conference
Location: Purcell Room, South Bank Centre, London
Price: £70.00 Reduced to £60.00 if you are eligible for a discount.
On-Screen Advertising Creativity Summit 2007 (Marketing Week)
Location: St Giles Hotel, London, WC1B
Price: Reduced to £699.00 if you are eligible for a discount.
User Centred Design (NMK)
Location: Central London TBC
Price: £250.00 Reduced to £200.00 if you are eligible for a discount.
User Centred Design (NMK)
Location: University of Westminster, 115 New Cavendish Street, London, W1W 6UX
Price: £250.00 Reduced to £200.00 if you are eligible for a discount.
Related Articles
YDA Awards Open for Entries
The Y Design Awards (YDA), part of London Design Festival, is now open for entries. Covering nine categories, the awards recognise excellence in the UK’s digital creative industries at a designer level. more
TV Struggles With Ads
Traditional TV advertising is becoming less impactful as viewers begin to create their own schedules, according to eMarketer. Technology such as digital video recorders (DVRs), video-on-demand (VOD) and time-shift TV has meant that advertising is often skipped or avoided altogether. more
Social Networks and Profitability
Despite early promise, a huge question mark facing social networks has been their ability to properly monetise both the huge amount of information they have on their members and their large reach. Although advertising spend on networks continues to grow, it only represents a small percentage of the overall Internet advertising budget. Tim Hoang reports on how social networks are looking to deliver for investors. more
Brief Encounter: Unruly Media
Wondered how hit viral videos from commercial brands manage to garner hundreds of thousands of views? One answer is quality, original content. Another part to the answer lies with the likes of Scott Button of viral seeding agency Unruly Media. An NMK exclusive interview. more
Money Saving Pay-per-Click Tips
If you’re feeling the pinch and considering cutting back on your pay per click budget, it is possible to shave inches off your current wasted spend without sacrificing your search engine presence completely. Rebecca Appleton of Top Position explains how to make your existing budget a trimmer, leaner prospect with these money saving tips… more
Got the message? Advertising Meets Interactive Design
StumbleUponWhat can the disciplines of advertising and interative design learn from each other today about models of working and creating?
Advertising is one of the oldest and most established design disciplines: interactive design the newest and most fluid.Advertising is grappling with fragmenting, distracted and cynical audiences and the impact of digital technologies. Interactive design is dealing with the limits of platforms, technologies and networks.
What can these disciplines learn from each other today about models of working and creating, the value of ideas and the role of emotion, reaching and connecting with audiences, creating trust and winning confidence, moving between multiple touch points and 'delivering on the promise'? Come and discuss these key issues with some of the leading thinkers and doers in the advertising and interactive design industries.
Booking:
RSVP: insync@westking.ac.uk
The University of Westminster is a charity and a company limited by guarantee.
Reg. No: 977818 England. Reg. Office: 309 Regent Street, London W1B 2UW
© 2008 New Media Knowledge.
Site created by Green on Black and designed by Imagination
Comments
You must be logged in to comment.