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A talk by James Heartfield
Since the election of New Labour in 1997 creatives have been
lauded as an increasingly important asset in the British
economy, and creativity has been pushed as key characteristic
business needs to adopt...
In his Blueprint Broadside, ‘The Creativity Gap’, James
Heartfield examined this contention statistically and
critically. The Broadside can be downloaded as a PDF or dered
via email from the Blueprint site.
He concluded that creativity would at best be only one
component of a successful economic strategy, and that creatives
shouldn’t expect to retain their current favour. In ‘Can
creativity save the British economy?’ Heartfield will present
and discuss his controversial thesis.
More details: visit http://www.design-agenda.org.uk/Events/
Booking: Please RSVP by
email.
Price: There is no payment to attend. Please email all
enquiries to the RSVP address, not the Design Council.
This event is part of the London Design
Festival, and supported by Blueprint magazine.
About AIGA Experience Design:
A collaboration with US-based AIGA (formerly the the American
Institute of Graphic Arts), AIGA Experience Design is a forum
investigating design using digital and networked technologies,
in theory and in practice. Events are typically bi-monthly, at
the Design Council in Bow Street, London WC2. Presenters are
drawn from within the group, and a critical discussion is
encouraged. There is no charge for attendance at most events.
The audience is typically fifty to a hundred people, drawn from
Web agencies, design companies, business consultancies, public
companies, and institutions (such as the BBC). www.experiencedesign.org/edlondon
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Can creativity save the British economy?
He concluded that creativity would at best be only one component of a successful economic strategy, and that creatives shouldn?t expect to retain their current favour. In ?Can creativity save the British economy?? Heartfield will present and discuss his controversial thesis
Location
The Design Council, 34 Bow Street, London WC2E 7DL (opposite the Royal Opera House)
51.512523
-0.124117
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