Latest Articles

89% of consumers feel that new EU cookie directive is a positive step

9 out of 10 people feel that the new EU cookie directive is a positive step for consumers, according to the latest eCustomerServiceIndex (eCSI) results from eDigitalResearch and IMRG. By Derek Eccleston.

more

New cookies law lead-in period nearly up: What should businesses be doing?

The 12 month lead-in period for the new cookies law, which means businesses have to gain user permission before accessing personal information, is nearly up. Organisations must carry out their own assessments of how they use cookies and then tailor a solution to that use and their customers. The law demands business to be fully compliant by 26 May. By Kim Walker.

more

Five top tips for successful email marketing in tough climate

A recent study has demonstrated that worldwide the delivery of marketing emails fell sharply in the second half of 2011. With smarter filtering, increased email volumes and deteriorating sender reputations, just how can email marketers successfully vie for attention? New Media Knowledge spoke to Return Path for the answer. By Chris Lee.

more

• Making the most of the $43 billion mobile market
• Consumer Mobile App Revenues to Pass $50bn by 2016 Fuelled by Smartphone & Tablet Growth
• The RSA Security breach – 12 months down the technology turnpike
• Northern & Shell talks about its entry into mobile apps
• Ovum says the intelligent network is arriving fast and will transform the role of the CIO
• Measuring the offline impact of online marketing
• Automation works: Direct link between using email automation and improving ROI

Related Articles

• In the City 2005: The Digital High St

  TuneTribe, Yahoo! Music, Playlouder, The Orchard and O2's former head of content examined the digital high street in this Interactive @ In The City 2005 session. Subscription versus downloads, filesharing, communities, trusted intermediaries and cross-platform challenges were explored and debated, reports Deirdre Molloy... more

• In the City 2005: Tomorrow People

  Move over William Gibson - a panel of experts mapped the next decade in digital music and media at this Interactive @ In The City session on 30 September 2005, reports Deirdre Molloy. Six months later, is their crystal ball gazing dated, confused, back-to-front, out of whack or just plain wrong..? more

• In The City: Digital Creativity & A&R

  From Madchester to mociology and mobisodes, Ralph Simon considered the plethora of opportunities for labels and artists to extend their A&R and build relationships with consumers via the mobile channel at this Interactive @ In the City session on 30 September 2005, reports Deirdre Molloy... more

• In The City 2005: mPod The New iPod?

  Current and future trends in mobile music beyond the iPod took centre-stage at this Interactive @ In The City session on 30 September 2005. New routes to market, and the role of network operators, brands and grassroots communities surfaced in the debate, reports Deirdre Molloy... more

• Winners Of e-Learning 2005 Awards

  Excellence in e-learning was recognized and celebrated on 13th October in the Royal Garden Hotel in Kensington, London at the inaugural 'e-learning Awards 2005', sponsored by City & Guilds... more