9 out of 10 people feel that the new EU cookie directive is a positive step for consumers, according to the latest eCustomerServiceIndex (eCSI) results from eDigitalResearch and IMRG. By Derek Eccleston.
moreThe 12 month lead-in period for the new cookies law, which means businesses have to gain user permission before accessing personal information, is nearly up. Organisations must carry out their own assessments of how they use cookies and then tailor a solution to that use and their customers. The law demands business to be fully compliant by 26 May. By Kim Walker.
moreA recent study has demonstrated that worldwide the delivery of marketing emails fell sharply in the second half of 2011. With smarter filtering, increased email volumes and deteriorating sender reputations, just how can email marketers successfully vie for attention? New Media Knowledge spoke to Return Path for the answer. By Chris Lee.
moreNext Thursday evening, March 4th, sees the official launch of Creative Futures - a three-year programme created by six of London’s most dynamic, creative organisations who have come together to support peer-to-peer innovation and sustainable growth in small London-based music, film, fashion, digital and creative enterprises. Financed through the European Regional Development Fund, Industry, and Westminster and Kensington & Chelsea Councils, the Creative Futures project is a comprehensive response to the new economic realities facing small and medium enterprises. more
The New Media Knowledge and the Creative Futures Group - Music Tank, Portobello Business Centre, Julies Bicycle, London Film Connection, Portobello Film Festival, and Paddington Development Trust - have formed a London based support and innovations network for businesses in the creative sectors. This was a response to the huge changes taking place in the global economy and the need to respond to the resulting threats and opportunities.
moreAs the dust settles from last Friday’s Digital Britain Summit, New Media Knowledge asked around to find out just who should be making ‘Digital Britain’ happen. more
Music’s New Conundrum: Too Much Choice examines the positives and negatives of the new era of music that allows consumers access to all the music that they want, and plenty that they don’t want. Is this embarrassment of riches making it too hard to find the good stuff? more
The view that project management's tenets of processes and risk management are the antithesis of innovation needs challenging, says David Hillson... more
The reception and use of the Creative Commons lisence will be a key factor in the success of the project. The BBC and others are ploughing ahead, but how will the music industry join in, or could it's unwillingness be the undoing of the CC project?
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