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How to evaluate your business idea

All successful businesses were once just a spark of an idea, a momentary “What if…?” moment that shifted your business brain into first gear. By Simon Goble.

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Humour wins on social media, study finds

Online videos drive deeper engagement than text articles, according to a new study, with humour attracting the highest amount of likes, shares and comments. However, adverts and a lack of video quality can turn people off. New Media Knowledge took a closer look. By Chris Lee.

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The Future High Streets Forum and multichannel retailing

The recent launch of the Future High Streets Forum is testament to the fundamental changes the high street has undergone. The move to online has arguably been one of the most significant factors contributing to this change so it was a surprise that the first meeting of the Forum did not discuss the influence of ecommerce and digital on retailers. Tony Heyworth, International Marketing Director, LivePerson, looks at how retailers can take advantage of ecommerce and, more specifically, multichannel, to engage their customers on the future high street, today.

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Related Articles

Nirvana Business Development Programme (NMK)


When: February 23rd, 2006 10:00 to 19:00
Location: University of Westminster, 115 New Cavendish Street, London W1W 6UW
Price: £850.00
Reduced to £600.00 if you are eligible for a discount.
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Want to re-write your business development strategy? Need practical dos and donts to improve new business wins and raise your company profile, but dont want to pay huge consultancy fees? NMK's unique Nirvana course is a chance for you to focus on building a better future...

Last few places remaining BOOK NOW

NB: SCROLL DOWN FOR DISCOUNTS - MULTIPLE PLACES MUST BE BOOKED BY PHONE

You want to re-write your business development strategy, and need practical dos and donts to improve new business wins and raise your company profile, but dont want to pay huge consultancy fees.... where do you begin?

NMKs unique Nirvana course is designed for you. This course is a chance for you to focus on building a better future, take it now before someone else does.

Nirvana is a fully rounded course spread over 2 1/2 days, over 2 months. It involves practical assistance, workshop theory and 1:1 consultancy, aimed to give you the best possible advantage in a highly competitive industry.

Youll be mentored by one of the industries most experienced and renowned business development experts; Hilary Kelsh. With over 15 years experience in the creative and digital communications industries; the last 8 focused on business development through sales, marketing and pr, she writes and leads best practice business development courses for SMEs here in the UK and abroad; Hilary brings a wealth of both practical and strategic knowledge to businesses wishing to grow and consolidate. Book your place now for an opportunity to learn from her.

How the Nirvana 2 1/2 day course will benefit your business:

by positive measurable impact on your business development potential
by helping you clarify your business growth strategy and what practical steps you need to take to achieve your goals
by giving you the tools and confidence for practical implementation, immediately.
by giving you a chance to share ideas, fears and experiences in confidence with Hilary on a 1:1 consultancy basis

Who the course is for:

This course is specifically aimed at digital agencies (no more than 25 staff) in their first few years of trading. Attendees are likely to be owner/managers or those responsible for the generation of new business. In particular senior professionals who are seeking to consolidate their experience, and achieve their business goals in a highly competitive market.

Companies are encouraged where possible to send more than one representative, and additional places are offered at a highly reduced rate.

Objectives:

To have a positive impact on company turnover through setting and achieving of actual business goals
To build business development, negotiation, relationship management, sales and marketing skills
To empower participants through shared learning and practical immediate implementation.

Course structure:

The course workshops consist of two full days and one half day each one month apart
Over the course, 2 private consultancy sessions of up to 2 hours are offered with the course leader
Each day of workshop will be balanced between individual and group work and presentation
Intense preparation exercises will be set well in advance for each day and will be an integral part of the workshop.

Preparation:

All participants will be required to sign a confidentiality agreement
Participants must complete all course modules accordingly prior to the sessions
Participants must be willing to divulge client revenue percentages NB. (Participants will not be asked to identify actual clients)

Cost: First delegate £850.00 (£600.00 concession); second delegate from the same company £400.00.

Places on this course are limited to help Hilary focus on what you need. Book your place now.

Location

University of Westminster, 115 New Cavendish Street, London W1W 6UW

51.519967 -0.141547

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