When: June 29th, 2004
Location: Novotel London West, Hammersmith, London
Price: Reduced to £325.00 if you are eligible for a discount.
Exploring the concepts of Creativity and Innovation ? how to generate ideas, capture them and achieve creative potential. This conference will introduce you to the concept of idea management systems that provide the technology and process to capture, review and implement new ideas.
Background
Creativity and innovation are critical for business
effectiveness, but we struggle with realizing this in our
everyday organizational life.
Creativity is about coming up with new ideas but more important
is innovation - ensuring that the right ones are selected,
developed and implemented. Appropriate organizational structures
and processes are needed to drive this.
Creativity and the ability to innovate is inherent in all of
use. It is what makes us uniquely human. We are however all
creatures of habit and tend to see the world in rigid ways and
are blind to other perspectives. We tend to do things in ways
that we have always done. We are prisoners of our habits and few
of us achieve our creative potential. But if we stop for a
moment and step out of ourselves, we are all capable of seeing
and exploiting the immense opportunities in the world for doing
things in very new and innovative ways.
Ideas are slippery elusive things that tend to evade capture.
Creativity is not just about generating new ideas - we also need
to capture them - this is more of a habit than anything else.
But of course there are tools, techniques and technologies that
can help in the generation and capture of ideas.
The vast majority of ideas can be implemented at the personal
level - we do not need money, time or other resources.
Implementation is simply about doing different things or doing
things differently. It is at this personal level that there is
huge potential for creativity and innovation.
At the inter-personal, team, project or department levels there
are also opportunities that go unseen. Here simple tools such as
dialogue, knowledge cafes, brain-storming and
after-action-reviews can have a huge impact on creativity and
innovation.
At the corporate level, without a culture that encourages
creativity and risk taking and allows time for people to pursue
new ideas creativity will whither and die. Not only is support
needed to generate new ideas but a means of capturing them and
systematically refining and selecting them is needed.
Effective innovation depends on disciplined management systems
and processes such as 'idea management systems'.
It is in this context that this conference broadly explores the
concepts of creativity and innovation :
- to help you recognize the need and to find the time to be
more creative and innovative
- to motivate you to take active steps to become more
creative, to come up with new ideas, capture them and act on
them
- to help you think about technology and social trends and
to spot new opportunities that come about from the result of
change
- to nurture and encourage creativity within your team or
department and to act on new ideas
- to introduce you to the concept of idea management systems
that provide the technology and process to capture, review and
implement new ideas
Who should attend?
The Gurteen Knowledge Conference is designed for:
- CKO/Knowledge Managers
- KM Project Managers
- Information Managers
- Research Managers
- Innovation leaders
- Heads of Strategic Management
- IT Directors/Managers
- Management consultants
- HR/training professionals
- Business development/marketing professionals
Speakers include
David Gurteen,, Gurteen Knowledge
Victor Newman,, Chief Learning Officer, Pfizer
Research University (Europe) The Power of Provocation
Andy Burnett,, Director of Innovation,
Knowledge Associates
Michael Stephenson,, Associate Partner - Human
Capital Management, IBM Business Consulting Services
Creativity and Innovation: Nature or Nurture?
Mark Turrell,, CEO, Imaginatik
Sheila Moorcroft, Futures Research Consultant, Business
Future
Thinking about Change
Richard Potter,, Chief Knowledge Officer,
QinteQ Creating the Right Environment
Matt Mower, Partner, Evectors Software Social
Networking Tools and Creativity
To register please click
here or or contact
Aimee Gill on +44
(0)1189 602820
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