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A social network aimed at providing information for ex-pats living in London has been established. New Media Knowledge met the site’s co-founder to find out more.

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Blog Growth Slowing

Blog search and tracking company Technorati last week released figures showing the continued growth of blogs and blogging and the trends within that space.

Blog search and tracking company Technorati last week released figures showing the continued growth of blogs and blogging and the trends within that space. Technorati CEO David Sifry stated that, "The state of the Blogosphere is strong, and is maturing as an influential and important part of the web."

The number of blogs continues to grow, with around 120,000 new blogs started every day - 1.4 new blogs every second. However, the blogosphere is no longer doubling at the rate of once every six months as it did between between Q2 2004 and Q2 2006. It now takes 320 days for the blogosphere to double in size. Seventeen new blog posts are created every second, for a total of 1.5mn posts a day.

Unfortunately, fake and spam blogs, created solely to carry advertising, also continue to grow with between 3000 and 7000 new 'splogs' created daily.

Japanese is now the most popular language used for blogging, accounting for 37 per cent of all posts. English comes in at number two with 33 per cent of posts. The third and fourth most-used languages are Chinese and Italian, but these lag some way behind with eight per cent and three per cent of posts respectively. Because of its widespread usage across the globe, English remains the most even posting language around the clock.

But despite such huge numbers, blogs are not yet more popular than mainstream media publications. Of the top fifty publications tracked by Technorati, only nine were blogs, with the most popular of these, gadget blog Engadget, appearing at the number 19 spot. Of the top 100 publications, only 22 were blogs.