Latest Articles
The hardest things we learn — how to speak and many other life skills — we learn mainly through self-directed improvisation. That method didn’t scale to meet the needs of industrial society, but as those needs change and the sophistication of online resources and tools make self-organised learning scalable, the time is right for agile, improvised learning methods to reassert themselves, argues David Jennings.
more
Media communication company DWPub has released a new whitepaper to help public sector organisations learn how best to use social media. By John Shewell.
more
Targeting local audiences is a key aim for many businesses, but they can be difficult to reach. This article explores five digital tools and services that can help companies cut through the noise and get their messages across to local customers. By Chris Bunyan.
more
Related Articles
Can you envisage a world where our televisions can predict what we want to watch and have it ready for us when we sit down and turn it on? Thomas Dvorak of broadcast advertising platform Aprico can.
more-
Dentists across the UK can now benefit from an interactive web resource and engage in social media with other dental professionals thanks to a new website. New Media Knowledge opened wide and delved deep. more
-
Web consultancy dotCommerce’s recent study of the UK’s leading retailers found widespread neglect when including added-value content and other features that would encourage repeat visits, high transaction values and ongoing brand loyalty. more
-
Measuring the impact of social media on an organisation’s brand has become a key consideration for marketers in recent years. New Media Knowledge spoke to one measurement specialist to get a steer on best practice. more
-
There is more and more buzz these days about real time Internet, but what is it? How is it used and mostly importantly does it actually matter? Joe Hughes of Yomego explains the latest trend. more
-
NMK Podcast - Episode One
NMK talks with Will McInnes of Brighton-based agency Nixon McInnes about tips for social media strategy and implementation.
Will McInnes is managing director at Nixon McInnes - his job is advising on and implementing web strategy for clients. He practises what he preaches when it comes to social media. For starters, you can read his blog here, catch his bookmarks here and the music he’s listening to here. There may well be additional ways to track him down.
In this interview, he introduces the reasons everyone should care about social media and gives some key tips on the do's and don'ts of social media marketing.
Note that Will is teaching on our Social Media for Business course on June 2.
This is our first podcast, so we'd be delighted to hear any feedback you have.
Get to the Audio
Download/Play just this episode in either M4A or MP3 format:
Episode One - M4AFormat - Will McInnes
Episode One - MP3Format - Will McInnes
Or subscribe to the RSS Feed to get this and future episodes delivered to your feed reader or home page:
The Podcast Feed
Apple iTunes-native version to follow - though you can already get it delivered to iTunes after you click the link. Possibly even an embedded player, but steady now...
StumbleUpon
Comments
You must be logged in to comment.