Photobox UGC-Enhanced Service Launches
UK agency Digital Outlook have cretaed Photobox Mosaic!, a collaborative photo-sharing and publishing service for Photobox enhanced with participatory and offline product features...
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Digital Outlook, have partnered with PhotoBox.co.uk, to produce PhotoBox Mosaic, an application that enables consumers to be part of a bigger picture by simply uploading their own on - www.photobox.co.uk/mosaic!
This innovative application offers multifold possibilities for the user and both partners.
Collaborative work on images can transfer to offline products
“PhotoBox Mosaic is a great user driven application; it encourages participation, creates communities and a competition element adds value both to brands and the user experience,” said Jens Bachem, MD, Digital Outlook.
MY Mosaic: lets users create their own mosaic. They simply upload their photograph of their family anniversary or stag weekend, their most loved football team or least loved politician and then all they need to do is invite family or friends to take part.
The finished Photobox Mosaic image can then be replicated onto a t- shirt, mug, cushion, poster or simply as a photograph.
Community and branding opportunities
WIN Mosaic is a chance to win just for taking part. Brands, affiliates and publications can create a variety of online mosaics to give away prizes on a regular basis or as part of a bigger competition. Visual representation of a product, placing a product central to the mosaic, creating a mood photograph of a product, create a celebrity from fans faces – are just some of the concepts that are possible.
Ben Ferrier, marketing manager at PhotoBox elaborated on the scope of the service. “We aim to engage our members and encourage them to interact with the PhotoBox site and be part of a greater online community. Innovations such as PhotoBox Mosaic set PhotoBox aside from being just a standard photo service, and is the latest addition to our wide range of services.”
About Digital Outlook:
Digital Outlook is an award-winning online marketing and production company specializing in entertainment and media. The company sets out to deliver world-class creative work to help its clients promote their brands and engage their audiences online, on mobile and IPTV, based, both on an in-depth knowledge of how to find their consumers, and understanding of what they're looking for. Digital Outlook works with some of the most exciting names in film, games, travel, music and not-for-profit. Clients include Buena Vista International, Cartoon Network, Xbox, Chorion, Buena Vista Home Entertainment and Butlins. www.digital-outlook.com
About PhotoBox:
PhotoBox.co.uk is the UK’s number one destination for online photo sharing, storing and printing, and was awarded the What Digital Camera Award for Online Photo Printing (July 2006). PhotoBox is partnered with FujiFilm UK and utilises award-winning, state-of-the- art facilities to offer an easy to use service to all photographers wanting to share or print their digital images. Standard sized prints ordered before 4pm Monday-Friday are sent same day by first class post. Each customer is given space for photo printing and free space for photo sharing. PhotoBox also offers a number of features for customers on the go including a FREE send-to- mobile photo service and free eCards. Their services are available across different platforms, on your PC, using your mobile phone to upload images, through media centre PC’s running Microsoft’s XP Media Center Edition 2005 and on NTL’s Interactive Digital TV service. PhotoBox also offer easy payment via PayPal. www.photobox.co.uk
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