Industry News | In Practice | The Bigger Picture | Digital Marketing | Your Business | Latest Research

Latest Articles

How to evaluate your business idea

All successful businesses were once just a spark of an idea, a momentary “What if…?” moment that shifted your business brain into first gear. By Simon Goble.

more

Humour wins on social media, study finds

Online videos drive deeper engagement than text articles, according to a new study, with humour attracting the highest amount of likes, shares and comments. However, adverts and a lack of video quality can turn people off. New Media Knowledge took a closer look. By Chris Lee.

more

The Future High Streets Forum and multichannel retailing

The recent launch of the Future High Streets Forum is testament to the fundamental changes the high street has undergone. The move to online has arguably been one of the most significant factors contributing to this change so it was a surprise that the first meeting of the Forum did not discuss the influence of ecommerce and digital on retailers. Tony Heyworth, International Marketing Director, LivePerson, looks at how retailers can take advantage of ecommerce and, more specifically, multichannel, to engage their customers on the future high street, today.

more

Related Articles

Mobile Animation Series Sold To Fox

Filed under: All Articles > Industry News
By: NMK Created on: April 2nd, 2006
Bookmark this article with: Delicious Digg StumbleUpon

Fox TV Studios has optioned the 'Foreplay' property, a made-for-mobile animated dating series from Chooz, acquiring all U.S. mobile rights as well as worldwide television, home entertainment, Internet, publishing and merchandising rights...

A cross-platform deal has been struck between Fox Television Studios and Chooz Active Content, an Israeli based mobile content production house....

[Register and post your own comments on this article below...]


Fox TV Studios has optioned the 'Foreplay' property, a made-for-mobile animated dating series from Chooz. FtvS has acquired all U.S. mobile rights for Foreplay, as well as worldwide television, home entertainment, Internet, publishing and merchandising rights.

Under the exclusive deal, announced 21 March 2006, Fox TV Studios will develop original episodes based on the existing Foreplay characters and storylines. Currently, the Foreplay series is distributed by Chooz across mobile platforms outside of the United States.

The studio has acquired all U.S. mobile rights, as well as worldwide television, home entertainment, Internet, publishing and merchandising rights. Under the exclusive deal, Fox TV Studios will develop original episodes based on the existing Foreplay characters and storylines. Currently, the Foreplay series is distributed by Chooz across mobile platforms outside of the United States.

Fox expands into mobile TV content

Chooz is making a great breakthrough into the US market and we are delighted to be working with Fox Television Studios on further developing our product and extending our reach," said Galit Scharf, Chooz managing director.

Regina DiMartino, executive vice president, global marketing, Fox Television Studios, said, As Fox TV Studios continues to expand development of original content for digital platforms, were excited to be working with Chooz on the Foreplay series, an edgy concept that we believe offers great possibilities in the US.

About Chooz Active Content:
Chooz Active Content (www.chooz.tv) is an award-winning made-for-mobile studio that was founded in 2001. Chooz is a leading mobile content provider, with international recognition and activity in Europe, the US, Asia and South Africa. Current products include Who Kidnapped Rachel B? (Best Interactive Format/MIPTV 2005), the worlds first mobile soap Girlz and more. Chooz is a wholly owned subsidiary of the Jerusalem Capitol Studios Group (JCS). JCS is the leading private media group in Israel, with widespread international activity. Its three divisions operate high quality production facilities (studios, crews, satellite communications, OB trucks); creative post production services (including on-air visual branding); and the production of television programs (dramas, sitcoms, reality and entertainment shows), feature films, visitor centers and content for cellular phone operators.

Comments

You must be logged in to comment.

Log into NMK

Register

Lost Password?

Newsletter


For the latest news from NMK enter your email address and click subscribe: