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Customer service must keep a place for paper

Research shows a third of businesses are filing away and ignoring customer queries that arrive on paper. Charlotte Marshall, Managing Director of Iron Mountain in the UK, wants to examine this problem and why the integration of paper and automated customer service management is such an issue for businesses today. By Charlotte Marshall.


The time has finally come to unleash mobile ecommerce

Every year is expected to be ‘the year of mobile e-commerce’ and yet it never is! However, with Branding Brand predicting that more than 53% of visits to the top 500 e-tailers in 2014 will be from smartphones, we think it will be an important year for m-commerce. This comes after research carried out by the IMRG and Capgemini shows that in 2013 the UK spent £91bn in online sales, with sales via mobile devices increasing 138% from 2012. By Lee Cash.


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UK digital ad spend rose 15 per cent year-on-year during 2013 with mobile a key focus, according to new data. But as multiscreening becomes a cultural norm, advertisers face a stiff challenge for consumers’ attention, experts warn. By Chris Lee.


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Brief exposure: Becky Hogge

Filed under: All Articles > Industry News
By: NMK Created on: December 4th, 2006
Bookmark this article with: Delicious Digg StumbleUpon

In this new series key figures in new media give us insights into their digital life. First up, Becky Hogge - writer, producer and IP activist.

In this new series, key figures in new media give a brief exposure of their their digital life. First up, Becky Hogge - writer, producer and IP activist.

Becky Hogge.

Personal website or blog:
Machine Envy.

Day jobs:
Technology Director, openDemocracy; web culture columnist, New Statesman.

How would you describe yourself to the world, after all we're all more than a job title?
I channel geeks.

Which social networks do you use?
Flickr, and the old boys' network. In order to remain elusive, I try to use a different social calendar every week.

How long have you worked in digital media?
3 years.

Current projects?
This year I've produced chinadialogue the world's first truly bilingual blog. China is growing fast and, as it grows, it is faced with urgent environmental challenges. Chinadialogue aims to promote common understanding, promote direct dialogue and the search for solutions to our shared environmental challenges.

Now I'm trying to get funding for an openDemocracy-style website that will bring the intellectual property debate to a general audience; and there's the defragging my possessions project, mending the broken stuff and eBaying/recycling the stuff I don't need.

What gives you most joy in your day job?
The immediacy of the web as a writer I love getting real time feedback from readers and as a website producer, I love seeing who's clicking what, when, where.

What gives you least joy?
Having to defend really simple, successful websites from the dreaded "bells and whistles" urge.

Who is your "must read" blogger?
TechnoLlama he reads the legal slush so you don't have to.

Which websites do you find indispensable?
Netvibes,, Wikipedia, Whois, Alexa, BBC World News and BBC Radio's Listen Again service.

Do you still do analogue / old media?
Yes, I get the Guardian and Private Eye delivered and I listen to Radio 4 on FM.

What distracts you most online?
Trying to find cartoons from my childhood on YouTube.

What's the most useful application or software that you use?
I couldn't live without Firefox and its many-wondered extensions.

If you could put one application or piece of software into Room 101 what would it be?
Organisational wikis.

If you were Prime Minister for the day, what one piece of legislation would you change or introduce?
Stop the renewal of Trident.

What makes you rant or gets your goat?
Two things 1) the democratic deficit surrounding international intellectual property law reform; 2) The way they interview people on the Today programme on Radio 4. I end up shouting at the radio like a mad old woman.

What do you think is the next big thing in digital media?
The second dotcom crash.

What's the most annoying piece of jargon used in digital media?
I think that using the word "content" really annoys creative people (sorry, "content producers"), but my personal bugbear is "vlog", just because it sounds so weird, especially when Jon Snow on Channel 4 News says it.

If you didn't work in this industry, what would you do?
In my dreams write science fiction novels and grow my own vegetables; in my nightmares sell real estate.

Interview by Kathryn Corrick.


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