Industry News | In Practice | The Bigger Picture | Digital Marketing | Your Business | Latest Research

Latest Articles

Cancer Research UK turns to the cloud to raise funds

Cloud computing has landed in the “third sector” - charities. New Media Knowledge took a close look at how Cancer Research UK is using “software as a service” to raise both awareness and funds, plus spread its message further via social media. By Chris Lee.

more

Apple ousts LG as third largest mobile phone vendor by volume following 4Q11 results

Comment from Malik Saadi, Principal Analyst at Informa Telecoms & Media on mobile phone vendors' 4Q11 results.

more

Channel 4 Education launches SuperMes

Channel 4 Education has just launched SuperMes, an online drama played out by virtual actors – a tale of four extraordinary folks and their triumphs and tragedies, as they learn how to be stronger and more resilient people. SuperMes has been created by content design company Somethin’ Else in collaboration with US-based games publisher Electronic Arts and uses The Sims™ 3as its platform – a virtual studio and soundstage. By Victoria Hartley.

more

Related Articles

Cafe Rouge's new accessible website

Filed under: All Articles > In Practice
By: trenton Created on: October 26th, 2006
Bookmark this article with: Delicious Digg StumbleUpon

Café Rouge have claimed to have launched a new accessible website. Webcredible's Trenton Moss doesn't quite agree

Café Rouge has recently relaunched their website with accessibility in mind and are "taking the challenge of web accessibility seriously", according to their press release today. I’m not so sure if I agree with this statement. They claim their website conforms to Level A of the accessibility guidelines, but really this is nothing to shout about. (This is particularly true as the site doesn’t even conform to level A. For example, the site can’t be used if images are turned off and equivalent content isn’t provided for users who don’t have Flash.)

Conformance to just Level A guidelines means that more or less everyone will be able to access the content, but really you’ve got to be aiming higher than this. Even though most people can access all the content, it will be so incredibly difficult and arduous to do so for many users with special needs that they might as well have not bothered. We’ve got to be aiming higher than Level A, particularly when building a brand new site that isn’t particularly sizeable. Full compliance with level AA or even AAA isn’t realistic for many organisations in practice, but we at least need to be aiming for these as every little bit helps.

Probably the most ironic thing about the Café Rouge press release is that the homepage of their new site sports a link, 'click here'. Avoiding link text like 'click here' and making sure link text makes sense out of context is one of the most well known and important guidelines out there.

Trenton Moss, Webcredible

Comments

You must be logged in to comment.

Log into NMK

Register

Lost Password?

Newsletter


For the latest news from NMK enter your email address and click subscribe: