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Northern & Shell talks about its entry into mobile apps
One of the UK’s largest media companies recently developed a range of apps to provide a wider service to its audience as well as increase engagement. New Media Knowledge took a look at the background and challenges faced by publishers in an app-heavy world. By Chris Lee.
moreOvum says the intelligent network is arriving fast and will transform the role of the CIO
The enterprise network is being bombarded. According to Ovum, the number of smartphones in use will exceed 600 million in 2015, making the intelligent network more relevant than ever. By David Molony.
moreAutomation works: Direct link between using email automation and improving ROI
Latest Adestra/Econsultancy research shows doing any email automation dramatically increases results. By Henry Hyder-Smith.
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- Tips for starting a successful post-purchase programme
- Topman bounces music and lifestyle platform back into action
- HTML5 set for rapid trajectory in 2012
- Consumers “overwhelmed” by brand messaging on social media, research finds
- Keep it clean
- Ovum expects smartphone shipments to reach 1.7 billion in 2017 and Android to dominate as OS
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