Latest Articles
Cloud computing has landed in the “third sector” - charities. New Media Knowledge took a close look at how Cancer Research UK is using “software as a service” to raise both awareness and funds, plus spread its message further via social media. By Chris Lee.
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Comment from Malik Saadi, Principal Analyst at Informa Telecoms & Media on mobile phone vendors' 4Q11 results.
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Channel 4 Education has just launched SuperMes, an online drama played out by virtual actors – a tale of four extraordinary folks and their triumphs and tragedies, as they learn how to be stronger and more resilient people. SuperMes has been created by content design company Somethin’ Else in collaboration with US-based games publisher Electronic Arts and uses The Sims™ 3as its platform – a virtual studio and soundstage. By Victoria Hartley.
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Professor Vlatka Hlupic (Westminster Business School), in association with A.D. Amar and C. Hentrich, is publishing an article in Harvard Business Review in December. The article argues that the complexity of the recurrent business environment demands new mindsets and leadership skills, and concludes that relaxation of control can benefit any knowledge based company.
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Marketing investment in social media has so far failed to match the hype surrounding those platforms. New research suggests that this is due to a widespread lack of understand of the business potential for social media among marketing managers. New Media Knowledge dug into the statistics. more
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The Digital Horizons 2012 “Engaging Audiences for Culture Online” seminar organised by The South East Media Network explored how both cultural institutions and publishing companies are using innovative technological ways to engage and re-invigorate audiences. more
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A survey has found that IT, while being “highly valued” by businesses, is not seen as a major contributor to innovation by most senior execs. New Media Knowledge wanted to find out why and what could be done to change board level minds. more
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Virtual worlds have opened up new sales channels for businesses. New Media Knowledge spoke to one PC vendor who has built its own. more
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About the Innovation Labs
NMK's Innovation Labs at the University of Westminster's Harrow campus provide affordable managed workspace, communications infrastructure and business support to creative and technology start-ups.
NMK's Innovation Labs at the University of
Westminster's Harrow campus provide affordable managed
workspace, communications infrastructure and business support to
creative and technology start-ups.
NMK Innovation Labs offer a range of spaces - from 6 square
metres to 200 square metres - under flexible licence
agreements.
Studios are often available at short notice, and payment for
space is via a simple monthly charge which can include:
telephones, web access, conference room and other services.
With their low prices and no long-term tenancy
contracts (the notice period can be as little as one month), the
labs are ideal for start-ups and small companies.
Current tenants include graphic design and digital marketing
agencies, e-commerce companies and software developers. Some
tenants work closely with their neighbours, taking advantage of
the campus atmosphere and proximity of like-minded companies and
professionals to collaborate on specific projects.
The Labs are situated on campus at the University of
Westminster's Harrow site in North-West London.
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