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NMK on the Internet
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Featured Courses
Free CPD Session in Psychological Coaching
Get a CPD Certificate of Attendance in Psychological Coaching. Come along and meet our coaching team and explore how a career in coaching could be right for you and if you have what it takes to be an effective coach.
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Own Brand or Known Brand: Effective branding strategies to win the hearts and minds of your customers
Liverpool Science Park invites you to attend an exciting half day workshop to help you define and develop your brand and create compelling customer promises.
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Social Gaming Summit and Virtual Goods Summit
The event, organised by Media Bistro/Rising Media, will focus on helping social game developers build, monetize, and grow their social games. Mediabistro.com is a division of WebMediaBrands Inc., Nasdaq: WEBM. The event is co-produced with Charles Hudson and specialist technology event producer Rising Media to be held 11/12 November 2010 at Chelsea Football Club.
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Latest Articles
Taking a whole New Look at Internet marketing
When high street retailer New Look wanted a digital makeover of its own, it launched a YouTube channel and invited its own customers to be the stars of the show. New Media Knowledge’s Chris Lee caught up with the brains behind New Look TV.
moreWhat women want: Marketing technology to women
Technology firms are failing to market technology to women and missing out on opportunities as a result. That’s according to one London-based consultancy which advises leading technology brands on how to target a female audience. New Media Knowledge dropped Ladygeek a line to learn more. By Chris Lee.
moreGreenlight analyses the new ASA regulations
The Advertising Standards Authority (ASA) has announced it is extending its powers to cover all online marketing and advertising from March 1st 2011. Under the new regulations, the UK’s independent watchdog, committed to maintaining high standards in advertising for the benefit of consumers, advertisers and society at large, will have the power to remove advertisements and statements from Facebook, Twitter and pay per click (PPC) ads on all search engines. Paul Byrne, Senior Account Manager – PPC, at independent search and social marketing agency Greenlight, looks at what this means for online advertisers.
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- The future’s bright for the social Web, say experts
- Ecommerce Still Growing: Actinic Survey Confirms Robustness of SME Online Retail
- Facebook Places throws down gauntlet to location-based social networks
- Could consumer ignorance hurt mobile advertising?
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